HBSP (USA)
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Strategic Intent (HBR Classic) (Spanish version)
Hamel, Gary; Prahalad, C.K.Article HBS-R0507NStrategy"Build a personal copier to sell for $1,000"; "cut product development time by 75%." Year after year, they emphasize competitive innovation--building a portfolio of competitive advantages; searching markets for "loose bricks" that rivals have left underdefended; changing the terms of competitive engagement to avoid playing by the leader's rules. The result is a global leadership position and an approach to competition that has reduced larger, st...Starting at €8.20
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Arborite (Spanish version)
McGahan, Anita M.Case HBS-708S14StrategyDescribe la posición competitiva de Arborite, un fabricante canadiense de laminados de alta presión (HPL) (un producto vendido bajo el nombre de Formica en los Estados Unidos). cuota de mercado de arborite ha deslizado, y un nuevo director general debe evaluar si se justifica un cambio de estrategia. Proporciona información detallada para Arborite y sus competidores en los costes de la realización de las actividades necesarias para la fabricación...Starting at €8.20