Ivey Business School (Canada)
- Case
Air Miles Canada: Rebranding the Air Miles Rewards Program
Collection: Ivey Business School (Canada)Ref.: IVEY-9B07A009-EPublished: Nov 21, 2007Reviewed: Apr 3, 2008Format: PDFPages: 11Language: English - Case
Vincor: Project Twist
Collection: Ivey Business School (Canada)Ref.: IVEY-9B08A002-EPublished: Jan 31, 2008Reviewed: Dec 2, 2015Format: PDFPages: 22Language: English - Teaching Note
Silverton Winery - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-W29389-EPublished: Jul 13, 2022Reviewed: Aug 8, 2022Format: PDFPages: 7Language: English - Case
Best Buy Inc. - Dual Branding in China (Spanish version)
Collection: Ivey Business School (Canada)Ref.: IVEY-9B09AS16Published: Jan 23, 2012Reviewed: May 11, 2010Format: PDFPages: 20Language: Spanish - Case
Northwest Mutual Funds
Collection: Ivey Business School (Canada)Ref.: IVEY-9B08A003-EPublished: May 6, 2008Format: PDFPages: 17Language: English - Case
Best Buy Inc. - Dual Branding in China
Collection: Ivey Business School (Canada)Ref.: IVEY-9B09A016-EPublished: Jun 26, 2009Reviewed: May 11, 2010Format: PDFPages: 17Language: English - Case
Silverton Winery
Collection: Ivey Business School (Canada)Ref.: IVEY-W29388-EPublished: Jul 13, 2022Reviewed: Aug 8, 2022Format: PDFPages: 5Language: English