Ivey Business School (Canada)
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1-888-Junk-Van
Derrick Neufeld; Liliana Lopez JimenezCase IVEY-9B11E025-EEntrepreneurship, Information Technologies, Service and Operations ManagementThe case describes the selection of an information technology (IT) product to support the operations of 1-888-Junk-Van, a small waste-collection business. Marcus Kingo, the business owner, has five alternatives from which to choose: a database upgrade, contracting out development of a new software application, using Google Docs, using an online tool framed as Platform as a Service (PaaS), or implementing a small-business enterprise resource-plann...Starting at €8.20
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1-888-Junk-Van (Spanish version)
Derrick Neufeld; Liliana Lopez JimenezCase IVEY-9B11ES025Entrepreneurship, Information Technologies, Service and Operations ManagementThe case describes the selection of an information technology (IT) product to support the operations of 1-888-Junk-Van, a small waste-collection business. Marcus Kingo, the business owner, has five alternatives from which to choose: a database upgrade, contracting out development of a new software application, using Google Docs, using an online tool framed as Platform as a Service (PaaS), or implementing a small-business enterprise resource-plann...Starting at €8.20
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Midea Refrigerator: The “Go Global” Odyssey
Zhiying Liu; Mengxia ZhangCase IVEY-9B17M102-EStrategyBy 2016, Midea Refrigerator was one of the leading Chinese manufacturers and exporters of refrigerators. Yet despite its broad global product market, the company’s development was stagnant. The high cost of exports had become a disadvantage. Fierce global competition was driving Midea Refrigerator to choose foreign direct investment (FDI) as its next strategic step, and China’s “One Belt, One Road” initiative presented an opportunity for internat...Starting at €8.20
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iFLYTEK: Leading Chinese Speech Technology
Jingui Xie; Zhiying Liu; Muhammad Adnan Zahid Chudhery; Renzhi YuCase IVEY-9B16M064-EEntrepreneurship, StrategyBy 2014, iFLYTEK was a proven leader in the Chinese speech technology industry with over 70 per cent of the domestic market; however, the company’s growth had become stagnant. As competitive pressures were rising, iFLYTEK’s chief executive officer needed to determine whether the company should continue to pursue its current business-to-business strategy or instead adopt new opportunities in the business-to-consumer market.Starting at €8.20
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HTT Supercar
Derrick Neufeld; Liliana Lopez JimenezCase IVEY-9B12E001-EEntrepreneurship, Information TechnologiesThe case focuses on HTT, a small Canadian automotive manufacturer working in the highly specialized niche of supercars. HTT was only three months away from finishing the design stage of its vehicle, the Pléthore, and had to make decisions regarding the production stage. Among them, the company needed to decide how it would support its value chain processes with information technology (IT). However, a detailed set of requirements for an IT system ...Starting at €8.20