HBSP (USA)
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Komatsu Komtrax: Asset Tracking Meets Demand Forecasting
Shih, Willy; Hong, Paul; Park, YoungWonCase HBS-619022-EService and Operations ManagementKomatsu's Komtrax system started as a way of remotely monitoring and tracking equipment for the purpose of improving operational efficiency. This case follows its evolution towards other uses including demand forecasting for its sales, marketing, and production operations.Starting at €8.20
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The Great East Japan Earthquake (G): Yahoo! Japan's Response and Recovery Efforts
Takeuchi, Hirotaka; Nakazawa, Tomohiro; Burke, Sam; Kratz, Jonathan; Marchand, DavidCase HBS-716475-EStrategyStarting at €8.20