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Marketing i-mode (Spanish version)
Moon, YoungmeCase HBS-504S02Marketingi-mode is a wireless Internet service offered in Japan by NTT DoCoMo. In just three years, the service has won over 30 million subscribers and achieved a 60% share of Japan's mobile Internet market, making it the most successful mobile data service in the world. It is now early 2002 and Keiichi Enoki, managing director of NTT DoCoMo's i-mode service, faces two challenges. On the domestic front, i-mode must fend off two strong competitors while ma...Starting at €8.20
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Ferio Pugliese: Leading WestJet's New Carrier Encore
Gerard Seijts; Jean-Louis Schaan; Robert WayCase IVEY-9B15C008-ELeadership and People ManagementIn early 2014, Ferio Pugliese looked back on his turbulent first year as president of WestJet Airlines Ltd.’s new regional air service Encore. Encore represented the company’s most significant organizational change in its 18 years of dramatic growth. Expanding the airline’s fleet to include smaller, short-haul aircraft that could service smaller destinations throughout Western Canada had not been without growing pains. For example, a number of em...Starting at €8.20
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Ontario Ministry of Small Business & Consumer Services: Managing the Toronto Propane Explosion (A)
Jean-Louis Schaan; Ken MarkCase IVEY-9B10M032-EStrategyIn August 2008, there was a large propane explosion at a propane facility located in Toronto, Ontario and the resulting media coverage was nothing short of extensive. Within 24 hours of the explosion, media coverage shifted from developments at the site to the responsibilities of the Technical Safety and Standards Authority (TSSA). The TSSA was a not-for-profit corporation that was responsible for the delivery of regulatory services and ensuring ...Starting at €8.20
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Canada Border Services Agency: The Reorganization
Jean-Louis Schaan; Ken MarkCase IVEY-9B13M087-EStrategyIn 2009, after six years of operation and two negative audits, the president of the Canada Border Services Agency is thinking about initiating a reorganization to improve the way the agency is operated. Formed in 2003 from three government departments, the agency has been responsible for a range of activities represented by 90 acts and regulations that cover, for example, border security, immigration, food and plant inspection, intelligence and t...Starting at €8.20
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IKEA Invades America (Spanish version)
Moon, YoungmeCase HBS-505S08MarketingIn 2002, the IKEA Group is the world's top furniture retailer, with 154 stores worldwide. In the United States, IKEA operates 14 stores, all of which have been enormously popular despite their self-service requirements. The company's goal is to have 50 stores in operation in the United States by 2013. Explores various options for managing this growth strategy.Starting at €8.20
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Ontario Ministry of Small Business & Consumer Services: Managing the Toronto Propane Explosion (B)
Jean-Louis Schaan; Ken MarkCase IVEY-9B10M033-EStrategyIn August 2008, there was a large explosion at a propane facility located in Toronto, Ontario. The Technical Safety and Standards Authority (TSSA) was a not-for-profit corporation that was responsible for the delivery of regulatory services and ensuring technical safety, and fell under the supervision of the Ministry of Small Business and Consumer Services (the Ministry). By day four of the crisis, the TSSA was perceived to be underperforming and...Starting at €5.74
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Ontario Ministry of Small Business & Consumer Services: Managing the Toronto Propane Explosion (C)
Jean-Louis Schaan; Ken MarkCase IVEY-9B10M034-EStrategyIn August 2008, there was a large explosion at a propane facility located in Toronto, Ontario. The Technical Safety and Standards Authority (TSSA) was a not-for-profit corporation that was responsible for the delivery of regulatory services and ensuring technical safety, and fell under the supervision of the Ministry of Small Business and Consumer Services (the Ministry). After the explosion, with the TSSA facing intense public and political scru...Starting at €5.74
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CivicAction (A): Launching a Multi-stakeholder Initiative
Jean-Louis Schaan; Gerard SeijtsCase IVEY-9B16C018-ELeadership and People ManagementAlthough much had been accomplished since the members of the Commercial Building Energy Initiative Leadership Council first met in September 2009, the co-chairs were concerned about the local landlords’ reluctance to engage in a public race to reduce energy consumption in their respective buildings. As one of three environmental initiatives launched out of CivicAction’s Greening Greater Toronto initiative, reducing the energy consumption in comme...Starting at €8.20
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CivicAction (B): The Target
Jean-Louis Schaan; Gerard SeijtsCase IVEY-9B16C019-ELeadership and People ManagementSupplement to CivicAction (A): Launching a Multi-stakeholder Initiative, 9B16C018.Starting at €5.74
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CivicAction (C): The Awards
Jean-Louis Schaan; Gerard SeijtsCase IVEY-9B16C020-ELeadership and People ManagementSupplement to CivicAction (A): Launching a Multi-stakeholder Initiative, 9B16C018.Starting at €5.74