HBSP (USA)
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Six Habits of Merely Effective Negotiators (Spanish version)
Sebenius, James K.Article HBS-R0104EStrategyneglecting your counterpart's problem, letting price bulldoze other interests, letting positions drive out interests, searching too hard for common ground, neglecting no-deal alternatives, and failing to correct for skewed vision.Starting at €8.20
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The Elcer Products Transaction: Confidential Information for Euro Elektrische Keramische Vorrichtungen (Euro EKV), GmbH
Sebenius, James K.Case HBS-908033-EStrategyIn a six-party negotiation exercise, the TNDA Corp. plans to sell the Elcer Products Division to one of four potential buyers (industrial, financial, U.S., German). This case contains confidential information for the Euro Elektrische Keramische Vorrichtungen, GmbH (Euro EKV) management role. Challenges include how to set up and implement the most promising sale process, come up with the right deal, and choose the best tactical approach given each...Starting at €8.20
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Asahi Breweries Ltd. (Spanish version)
Salter, Malcolm S.; Kokuryo, JiroCase HBS-310S24StrategyFocuses on competitive repositioning, organizational renewal, and personal leadership. Describes how Asahi Breweries was faced with a major capacity expansion decision after succeeding in increasing market share dramatically in the traditionally stable Japanese beer industry. This has been done through the creation of a new product category, "Dry Beer." Information on industry economics, Asahi's organizational process, and competitive interaction...Starting at €8.20