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Earthwear Face & Body: Communicating Corporate Culture (A)
Mary Weil; Julia CuttCase IVEY-9B14C045-EEntrepreneurship, Leadership and People ManagementBy the spring of 2014, the founder of EarthWear Face & Body is in desperate need of part-time employees to help run her successful skin care retail business, which she runs out of her home in North Battleford, Saskatchewan. After eight years of hard work, she has turned her part-time hobby making all-natural skin care products into a thriving business. She sells her products online, through retail stores, at craft and trade shows and at the Saska...Starting at €8.20
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dpms. - The Price of Earned Media
Julia Cutt; Mary WeilCase IVEY-9B14A038-EEntrepreneurship, MarketingIn April 2014, the co-founder of lifestyle brand dpms., situated in London, Ontario, has a dilemma. Started as an opportunity to showcase her partner’s graphic designs, dpms. first produced silk-screened t-shirts, then branched into jewelry and other locally produced products as the company succeeded. They maintain a booth at a weekly farmers’ and artisans’ market and travel to other festivals around the province but rely mainly on word-of-mouth ...Starting at €8.20
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Lululemon Athletica Inc. - Moving Forward With Humility
Mary Weil; Julia CuttCase IVEY-9B14A036-EMarketing, StrategyOn March 27, 2014, the new chief executive officer of Lululemon Athletica Inc., headquartered in Vancouver, British Columbia, has just announced the previous year’s flat fourth quarter results. These unimpressive financial figures have amplified the need to address the company’s damaged reputation. In 2013, the apparel brand faced a product recall and a public relations backlash after a controversial interview and botched apology by its founder, ...Starting at €8.20
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Financial Leadership in Novartis Consumer Health Businesses, Teaching Note
Groysberg, Boris; Marietta, GeoffTeaching Note HBS-409005-ELeadership and People ManagementTeaching Note for [406102].Starting at €0.00
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Womenomics in Japan
Groysberg, Boris; Yamazaki, Mayuka; Sato, Nobuo; Lane, DavidCase HBS-417002-ELeadership and People Management"Womenomics in Japan" profiles Prime Minister Shinzo Abe's vigorous attempts to revive Japan's economy, specifically by advocating for a larger role for women in the economy--not as a matter of social policy or gender equity per se, but as an essential element of any solution to Japan's persistent low economic growth. Several decades of economic stagnation led Abe to spearhead a multi-faceted reform effort to shake off deflation and come to grips...Starting at €8.20
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Kids & Company: Entering the U.S., Teaching Note
Groysberg, Boris; Preble, MatthewTeaching Note HBS-419002-EStrategyTeaching note for case 418011.Starting at €0.00
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LIXIL Group Corporation: Building a New Company in an Old Industry
Groysberg, Boris; Kanno, AkikoCase HBS-419009-ELeadership and People ManagementIn the spring of 2018, Kinya Seto, president and CEO of LIXIL Group Corporation, a major housing and building products and services company, called a meeting at the company's head office in central Tokyo to discuss how to implement the new three-year strategic plan. LIXIL had been established in 2011 through a merger of five of Japan's major companies across a broad spectrum of building materials and other housing-related businesses. The company ...Starting at €8.20
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Earthwear Face & Body: Communicating Corporate Culture (B)
Mary Weil; Julia CuttCase IVEY-9B14C046-EEntrepreneurship, Leadership and People ManagementSupplement to 9B14C045.Starting at €5.74
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Womenomics in Japan, Teaching Note
Groysberg, Boris; Lane, DavidTeaching Note HBS-418051-ELeadership and People ManagementTeaching note for case 417002.Starting at €0.00
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Hironobu Tsujiguchi and His Sweet Revolution
Groysberg, Boris; Jinjo, NaokoCase HBS-419011-ELeadership and People ManagementHironobu Tsujiguchi, a Japanese chocolatier, had chosen an unusual path to success as a pastry chef. Instead of spending most of his time in his kitchen and focusing on one or two confectionery categories like most pastry chefs, he chose to work on diverse projects and leverage his reputation as a winning competitive chef to experiment with tastes and achieve business success. While Tsujiguchi enjoyed popularity and success in a broad array of pr...Starting at €8.20