HBSP (USA)
- Case
E-Commerce Analytics for CPG Firms (B): Optimizing Assortment for a New Retailer
Collection: HBSP (USA)Ref.: HBS-521079-EPublished: Jan 6, 2021Format: PDFPages: 1Language: English - Case
Othellonia: Growing a Mobile Game
Collection: HBSP (USA)Ref.: HBS-520016-EPublished: Sep 10, 2019Reviewed: Jun 25, 2020Format: PDFPages: 20Language: English - Case
Artea (D): Discrimination through Algorithmic Bias in Targeting
Collection: HBSP (USA)Ref.: HBS-521043-EPublished: Sep 25, 2020Reviewed: Mar 29, 2021Format: PDFPages: 5Language: English - Case
Amazon Shopper Panel: Paying Customers for Their Data
Collection: HBSP (USA)Ref.: HBS-521058-EPublished: Jan 7, 2021Reviewed: May 3, 2021Format: PDFPages: 8Language: English - Case
E-Commerce Analytics for CPG Firms(C): Free Delivery Terms
Collection: HBSP (USA)Ref.: HBS-521080-EPublished: Jan 6, 2021Format: PDFPages: 1Language: English - Case
eGrocery and the Role of Data for CPG Firms
Collection: HBSP (USA)Ref.: HBS-521077-EPublished: Feb 1, 2021Reviewed: Feb 26, 2021Format: PDFPages: 6Language: English - Case
Artea: Designing Targeting Strategies
Collection: HBSP (USA)Ref.: HBS-521021-EPublished: Sep 25, 2020Reviewed: Mar 29, 2021Format: PDFPages: 2Language: English - Case
Artea (B): Including Customer-level Demographic Data
Collection: HBSP (USA)Ref.: HBS-521022-EPublished: Sep 25, 2020Format: PDFPages: 2Language: English - Case
Artea (C): Potential Discrimination through Algorithmic Targeting
Collection: HBSP (USA)Ref.: HBS-521037-EPublished: Sep 25, 2020Reviewed: Apr 22, 2021Format: PDFPages: 5Language: English - Case
E-Commerce Analytics for CPG Firms (A): Estimating Sales
Collection: HBSP (USA)Ref.: HBS-521078-EPublished: Jan 6, 2021Reviewed: Mar 26, 2021Format: PDFPages: 2Language: English