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Loblaw Companies Ltd.: EDI and Strategic Growth
Joel Gehman; Kylie Heales; Jennifer Sloan; Gordon Wickstrom; Cianna Elwin; Marion Mwanganyi; Talha ZafarCase IVEY-W29386-EStrategyIn 2019, Loblaw Companies Limited, a Canadian grocery chain headquartered in Brampton, Ontario, was mired in controversy over the “ethnic food aisle,” which was a common feature in all its stores. The company was questioned about the aisle’s role in creating a sense of otherness and divisiveness among the culturally diverse individuals it served. These issues related to discussions sparked by the Black Lives Matter movement alongside the emergenc...Starting at €8.20
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Rocky Mountain Soap Company: The Move Toward Sustainable Packaging
Joel Gehman; Jennifer Sloan; Jennifer Liu; Yi Wu; Leanne Hedberg CarlsonCase IVEY-9B19M082-EEntrepreneurship, StrategyIn late 2017, the co-owners of Rocky Mountain Soap Company in Canmore, Alberta, faced an important challenge. Their company produced and retailed toxin-free, 100 per cent natural bath and body products, and they wanted the product packaging to reflect theStarting at €8.20
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El caso HBR: Locos por el "sello brit nico"
Kirby, Julia; Ferguson, Niall; Thomas, Dana; Seidman, Dov; Corkindale, GillArticle HBS-R0711AMarketingCastlebridge & Company, un fabricante de prendas de vestir exteriores de alta calidad, es una institución británica centenaria. Su sede se mantienen en Londres, pero la mayor parte de su producción se ha trasladado al exterior. Con la última fábrica nacional programado para cerca, los ejecutivos de la empresa luchan para preservar la "identidad británica" de la marca. Para el historiador Niall Ferguson, el cierre de la planta es un paso lógico. E...Starting at €8.20
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Mad About Plaid (HBR Case Study and Commentary)
Kirby, Julia; Ferguson, Niall; Thomas, Dana; Seidman, Dov; Corkindale, GillArticle HBS-R0711A-EMarketingCastlebridge & Company, a maker of high-quality outerwear, is a century-old British institution. Its headquarters remain in London, but most of its manufacturing has moved offshore. With the last domestic factory slated to close, the firm's executives struggle to preserve the "Britishness" of the brand. For historian Niall Ferguson, the plant closure is a logical step. The British public has been down this road, as have foreign consumers of Briti...Starting at €8.20
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Mad About Plaid (Commentary for HBR Case Study)
Kirby, Julia; Ferguson, Niall; Thomas, Dana; Seidman, Dov; Corkindale, GillArticle HBS-R0711Z-EMarketingCastlebridge & Company, a maker of high-quality outerwear, is a century-old British institution. Its headquarters remain in London, but most of its manufacturing has moved offshore. With the last domestic factory slated to close, the firm's executives struggle to preserve the "Britishness" of the brand. For historian Niall Ferguson, the plant closure is a logical step. The British public has been down this road, as have foreign consumers of Briti...Starting at €8.20