Ivey Business School (Canada)
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Sony Corporation’s Aibo: An Intelligent Decision
Tulsi JayakumarCase IVEY-9B18M036-EStrategyIn November 2017, the chief executive officer of Sony Corporation was preparing to announce the company’s release of its rebooted robo-pup, the Aibo—a robot equipped with sensors and actuator technologies, and powered by artificial intelligence that allowed this virtual pet to behave like a real dog. Sony Corporation, the 70-year-old iconic Japanese manufacturing company, had diverse businesses. After significant restructuring since 1999 to addre...Starting at €8.20
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Japan’s Monetary Policy: Accommodating Inflation Unconventionally
Tulsi JayakumarCase IVEY-9B18M148-EStrategyIn January 2018, the governor of the Bank of Japan (BoJ), was preparing for a meeting of the policy board of the BoJ. While the broad macroeconomic indicators hinted at a Japanese recovery, Japan still continued to have an inflation rate well below its target of 2 per cent. The accommodative, unconventional monetary policy of quantitative and qualitative easing engineered by the governor in 2013 had resulted in a bloated balance sheet for the BoJ...Starting at €8.20
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Griffiths Energy International: The Board's Dilemma (B)
Gerard Seijts; Dawn OosterhoffCase IVEY-9B18C032-EEntrepreneurship, Leadership and People Management, StrategySupplement for product 9B18C031.Starting at €5.74
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Kellie Leitch: Authenticity in Leadership
Gerard Seijts; Dawn OosterhoffCase IVEY-9B19C007-ELeadership and People ManagementKellie Leitch, a long-time member of Canada's Conservative Party but a relative newcomer as an elected politician, ran in the party's 2017 election for a new party leader. Her platform addressed several issues, but the media focused on two: a commitment to institute screening of newcomers to the country for their adherence to Canadian values and a platform of anti-elite initiatives. By the time the election for leader was held in May 2017, Leitch...Starting at €8.20
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Apple's iPhone in India: Ringing in New Fortunes
Tulsi JayakumarCase IVEY-9B18M013-EStrategyIn September 2016, Apple prepared to launch a new version of its flagship product, the iPhone 7. The new product, termed “the best, most advanced iPhone ever,” was priced at three times its cost in the U.S. market. However, Apple had witnessed an 18 per cent year-on-year dip in iPhone revenues in the first calendar quarter of 2016, dragging down Apple’s revenues for the first time in 13 years. The leader in the smartphone market was ousted from i...Starting at €8.20
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Griffiths Energy International: The Board's Dilemma (A)
Gerard Seijts; Dawn OosterhoffCase IVEY-9B18C031-EEntrepreneurship, Leadership and People Management, StrategyIn 2012, Griffiths Energy International Inc. had secured the land leases needed to begin drilling for oil in Chad and was preparing for an IPO. During the due diligence, the company’s lawyers found consulting contracts that appeared to be payments to a public official to gain a business advantage. While bribing officials was not uncommon in Chad, it was a criminal offence in Canada. The company’s senior executive team was new, and the founder and...Starting at €8.20
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Building a Backdoor to the iPhone: An Ethical Dilemma
Tulsi Jayakumar; Surya TahoraCase IVEY-9B16M077-EStrategyIn February 2016, Tim Cook, Apple’s chief executive officer, challenged a U.S. Federal Court order for Apple to assist the Federal Bureau of Investigation (FBI) in a case involving suspected international terrorism. The government wanted Apple to provide the FBI with access to encrypted data on an Apple product, the iPhone. Cook's refusal to acquiesce to the government's demands drew strong public debate, pitting the proponents of national securi...Starting at €8.20
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Sony Corporation’s Aibo: An Intelligent Decision? (Japanese version)
Tulsi JayakumarCase IVEY-W34639StrategyIn November 2017, the chief executive officer of Sony Corporation (Sony) was preparing to announce the company’s release of its rebooted robo-pup, the Aibo, a robot equipped with sensors and actuator technologies, and powered by artificial intelligence that allowed this virtual pet to behave like a real dog. Sony, the 70-year-old iconic Japanese manufacturing company, had diverse businesses. After significant restructuring since 1999 to address i...Starting at €8.20