HBSP (USA)
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GROW: Using Artificial Intelligence to Screen Human Intelligence (Spanish version)
Ethan S. Bernstein; Paul D. McKinnon; Paul YarabeCase HBS-419S08Leadership and People ManagementOver 10% of all 2017 university graduates in Japan used GROW, an artificial intelligence platform and mobile app developed by Tokyo-based people analytics startup IGS, to recruit for a job. This case puts participants in the shoes of IGS founder and CEO Masahiro Fukuhara, a first-time entrepreneur, as he considers the varied ways the "big data" he is collecting is being used--and whether some uses promised more meaningful (or less potentially mis...Starting at €8.20