Ivey Business School (Canada)
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upLIFT: The Use of Gender Pronouns in Email Signatures
Mike Annett; Richard MakCase IVEY-9B20C023-ELeadership and People Management, StrategyThe director of diversity and inclusion at a community agency is trying to decide whether to update her business email signature to express her gender identity by providing preferred pronouns. The director must decide whether the benefits of adding the information exceed the potential costs. Subsequently, in a second and third situation—each situation presented as a separate addition to the main case—the director must decide the extent to which s...Starting at €8.20
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Sony Corporation’s Aibo: An Intelligent Decision
Tulsi JayakumarCase IVEY-9B18M036-EStrategyIn November 2017, the chief executive officer of Sony Corporation was preparing to announce the company’s release of its rebooted robo-pup, the Aibo—a robot equipped with sensors and actuator technologies, and powered by artificial intelligence that allowed this virtual pet to behave like a real dog. Sony Corporation, the 70-year-old iconic Japanese manufacturing company, had diverse businesses. After significant restructuring since 1999 to addre...Starting at €8.20
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Japan’s Monetary Policy: Accommodating Inflation Unconventionally
Tulsi JayakumarCase IVEY-9B18M148-EStrategyIn January 2018, the governor of the Bank of Japan (BoJ), was preparing for a meeting of the policy board of the BoJ. While the broad macroeconomic indicators hinted at a Japanese recovery, Japan still continued to have an inflation rate well below its target of 2 per cent. The accommodative, unconventional monetary policy of quantitative and qualitative easing engineered by the governor in 2013 had resulted in a bloated balance sheet for the BoJ...Starting at €8.20
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Sony Corporation’s Aibo: An Intelligent Decision? (Japanese version)
Tulsi JayakumarCase IVEY-W34639StrategyIn November 2017, the chief executive officer of Sony Corporation (Sony) was preparing to announce the company’s release of its rebooted robo-pup, the Aibo, a robot equipped with sensors and actuator technologies, and powered by artificial intelligence that allowed this virtual pet to behave like a real dog. Sony, the 70-year-old iconic Japanese manufacturing company, had diverse businesses. After significant restructuring since 1999 to address i...Starting at €8.20