Ivey Business School (Canada)
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Adamac Inc. (Spanish version)
Elizabeth M.A. Grasby; Emily SaundersCase IVEY-9B09BS06Accounting and Control, EntrepreneurshipA shareholder and employee of a small laser and water jet cutting corporation in Toronto, Canada must make decisions regarding expansion, purchase of new equipment, hiring of more personnel and a move to a larger location. Students are expected to 1) complete an industry analysis of the manufacturing industry, including the current economic outlook; 2) perform a thorough company size-up; 3) identify the qualitative pros and cons of each decision;...Starting at €8.20
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OurPLANE
Elizabeth M.A. Grasby; Emily SaundersCase IVEY-9B09A022-EEntrepreneurship, MarketingThe president and chief executive officer of a fractional aircraft ownership company based in London, Ontario, must devise a growth strategy and marketing plan for OurPLANE's upcoming year since there is an opportunity to purchase several more aircraft at deeply discounted prices. Students are asked to (1) perform a thorough company size-up, (2) complete an industry analysis of the fractional aircraft ownership industry, (3) analyze competition, ...Starting at €8.20
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Adamac Inc.
Elizabeth M.A. Grasby; Emily SaundersCase IVEY-9B09B006-EAccounting and Control, EntrepreneurshipA shareholder and employee of a small laser and water jet cutting corporation in Toronto, Canada must make decisions regarding expansion, purchase of new equipment, hiring of more personnel and a move to a larger location. Students are expected to 1) complete an industry analysis of the manufacturing industry, including the current economic outlook; 2) perform a thorough company size-up; 3) identify the qualitative pros and cons of each decision;...Starting at €8.20