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Pure Organic Food and Juice Bar
Michael Valente; Alex GrahamCase IVEY-9B12M093-EEntrepreneurship, StrategyPure Organic Food and Juice Bar (Pure) is a restaurant located in Collingwood, Ontario specializing in raw, organic and vegan foods. The company’s strategy is to tap into the growing demand for food that is associated with a healthy and more sustainable lifestyle. However, the difficulty of attracting customers in a small town with seasonal fluctuations in the number of residents/visitors, combined with competition from “green” products provided ...Starting at €8.20
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FROGBOX
Michael Valente; Paul BigusCase IVEY-9B13M037-EEntrepreneurship, StrategyThe co-founder and president of an environmentally friendly moving supply company faces the challenge of expanding his company’s brand. The company, which provides plastic, reusable moving bins and other moving supplies, has branded itself as providing a convenient, affordable and eco-friendly alternative to cardboard moving boxes. The company can expand by setting up additional corporate stores or by selling individual franchises. The co-founder...Starting at €8.20