Ivey Business School (Canada)
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Verge Capital: Investing for Social Impact
Diane-Laure Arjalies; Sandy Chen; Sarangen Sathasivam; Andrew NewtonCase IVEY-9B20M135-EEntrepreneurship, StrategyVerge Capital was a social finance organization in London, Ontario, that connected local aspiring entrepreneurs with funds that would support initiatives with societal or environmental missions that benefited local communities. In 2019, the social finance manager at Verge Capital had to recommend one of two social impact business proposals that the organization should fund a CA$30,000 loan to. The two options were (1) Sri Lankan Foods, which oper...Starting at €8.20
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eEquity: Solutions for Cash Flow
Louis FlorenceCase IVEY-9B16M188-EEntrepreneurship, StrategyIn March 2016, eEquity, a small firm providing online training and software to corporate human resource professionals, faced a dilemma. A year after new ownership and management took over, the channel sales strategy that was expected to support the growth of the promising Software as a Service division failed, and cash was running out. Management had devised a new sales and marketing strategy that it believed would be successful, but lacked the f...Starting at €8.20