Ivey Business School (Canada)
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Lesley Stowe Fine Foods: The ERP Decision
V. Joseph Compeau; Douglas ScottCase IVEY-9B13E026-EEntrepreneurship, Information TechnologiesIn April 2012, the founder and owner of Lesley Stowe Fine Foods was in the final stages of selecting an enterprise resource planning (ERP) system from a shortlist of proposed solutions. Founded in 1990 as a provider of premium catering services, cooking classes and specialty grocery products, the company had experienced such rapid growth after introducing a line of specialty crackers, called Raincoast Crisps, in the early 2000s that it decided to...Starting at €8.20
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Digital Extremes Ltd.
David Wood; V. Joseph CompeauCase IVEY-9B11D002-EEntrepreneurship, Service and Operations ManagementIn March 2005, the president of Digital Extremes in London, Ontario, had just received the latest industry data. The new Xbox 360 was a success and the president knew that Digital Extremes would have to add significant resources and fundamentally change its operations in order to focus on the growing console market rather than on PC gaming. However, given only three months before game development would begin for the next new console, the Playstat...Starting at €8.20
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Hill & Levene Schools of Business : 2020s Business Education
Dwight Heinrichs; Michael TaylorCase IVEY-W26088-EMarketing, StrategyThe Hill & Levene Schools of Business (HLSB) Paul J. Hill Business School at the University of Regina, were considering widely divergent strategic alternatives, in what was expected to be a new and permanently altered post Covid-19 competitive environmentStarting at €8.20
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Dot Autonomous Power Platform: The Future Of Farming
Dwight Heinrichs; Michael Taylor; Marco CoppolaCase IVEY-9B19A055-EEntrepreneurship, MarketingThe Dot autonomous agricultural platform, manufactured by SeedMaster Manufacturing, an innovative farm equipment manufacturer in White City, Saskatchewan, was a driver-less vehicle designed to replace the farm tractor. This vehicle allowed large-scale farStarting at €8.20
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Rethinking B-Sc’ool Apparel at Hill
Dwight Heinrichs; Michael TaylorCase IVEY-9B20A009-EEntrepreneurship, MarketingIn October 2018, the president of a business school student (BSS) society must decide on the viability of marketing a line of business school apparel. The school had been selling its brand of products with moderate success and the president had to determine the best option going forward. She faced a number of decisions: How to increase sales? What should be included in the clothing line? Should the product line be branded under the school’s or th...Starting at €8.20
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Racing into the Future: Strategic Marketing for the Regina Auto Racing Club
Dwight Heinrichs; Chris Street; Michael TaylorCase IVEY-9B17A050-EEntrepreneurship, MarketingThe Regina Auto Racing Club (RARC) had been operating the Kings Park Speedway since 1967. In 2016, the race track and facilities were beginning to show their age and were in need of costly upgrading. Unfortunately, the club had also been suffering from declining attendance over the past five years, and the associated decline in ticket revenue had led to a shrinking race schedule. At the end of the race season in 2016, the club managed to break ev...Starting at €8.20