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iQmetrix and Straker Translations: Evaluating First Contact
Ann C. Frost; Chris Street; Maurice ThibodeauCase IVEY-9B18A069-EEntrepreneurship, MarketingUsing raw, uncut footage, this video case asks students to evaluate the effectiveness of the first contact that took place in November 2016 between representatives from two technology companies—iQmetrix and Straker Translations. The two firms are contemplating a business partnership in which Straker will provide iQmetrix with translation services. First contact calls generally precede every business partnership and are normally completed only aft...Starting at €8.20
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Banishing Performance Ratings at iQmetrix
Justin Feeney; Ann C. Frost; Chris StreetCase IVEY-9B20C006-ELeadership and People ManagementIn 2018, Software development corporation iQmetrix Software Development Corp. (iQmetrix), headquartered in Vancouver, Canada, had experienced exponential growth and success over the past two decades. The company’s head of People and Culture, was interested in the debate over the ideal performance appraisal process. After reading a few articles in the Harvard Business Review, she was considering dropping traditional performance appraisals and repl...Starting at €8.20
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iQmetrix: The Customer Is Always Right
Chris Street; Darren Meister; Tracy ThibodeauCase IVEY-9B16M028-EEntrepreneurship, StrategyIn 2015, iQmetrix, a company founded in 1999, developed and sold point-of-sale (POS) software using the software-as-a-service model. Two iQmetrix enterprise account managers were discussing strategies for closing a software subscription deal with a large customer who asked for significant customization to be completed before the deal could be signed. The customization appeared to be critical for the customer, and the account managers thought the ...Starting at €8.20
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Challenges and Opportunities at the Protospace Makerspace
Chris Street; J. Robert MitchellCase IVEY-9B17M087-EEntrepreneurship, StrategyIn early 2017, the directors at Protospace, a makerspace in Calgary, Alberta, Canada, faced some challenges. The nine-year-old member-run organization operated as a “do-ocracy,” with a minimum of official oversight. However, the directors and some of the membership wondered whether Protospace could and should scale its growth by recruiting and accepting new members. Would a larger membership help or hinder the membership-driven makerspace? Should...Starting at €8.20
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Organizational Design at iQmetrix: The Holacracy Decision
Chris Street; Ann C. Frost; Clayton CaswellCase IVEY-9B17C045-EEntrepreneurship, Leadership and People ManagementSoftware development company iQmetrix Software Development Corporation (iQmetrix), headquartered in Vancouver, Canada, had enjoyed success and growth for over two decades. In July 2017, iQmetrix was confronted with the challenge of managing this growth while maintaining its organizational culture as a non-hierarchical, innovative, and open place to work—a place where the best ideas could come from anywhere and where people shared ideas openly and...Starting at €8.20
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Selling at ServiceBox (A): Jon Clifford's Perspective
Chris Street; J. Robert MitchellCase IVEY-9B16M015-EEntrepreneurship, StrategyIn 2012, an entrepreneur and his business partner have created ServiceBox, a web-based software-as-a-service (SaaS) work order management system for use in plumbing and heating businesses. The product was developed in response to a request from a friend, who owns a plumbing business. The entrepreneur is now ready to sell this product, relying on a subscription-based SaaS business model for revenue. He has scheduled a meeting with a heating contra...Starting at €8.20
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Business Models and the Online Venture Challenge (A): The Decision Over Version 2.0
Chris Street; J. Robert MitchellCase IVEY-9B17M050-EEntrepreneurship, StrategyIn January 2016, two entrepreneurial brothers attended an academic conference on small business and entrepreneurship to sell their product, the Online Venture Challenge, a web-based software-as-a-service retail simulation system. The brothers also hoped to demonstrate their second product idea, Launchboard, an interactive product that enabled users to make development plans and record their progress. Both products were intended as tools for entre...Starting at €8.20
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How was Holacracy Going at iQmetrix
Justin Feeney; Ann C. Frost; Chris StreetCase IVEY-9B19C030-ELeadership and People ManagementIn 2018, iQmetrix Software Development Corp. (iQmetrix), a software development corporation headquartered in Vancouver, Canada, had experienced exponential growth and success over the past two decades. To preserve its innovative culture, iQmetrix restructStarting at €8.20
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Acting Entrepreneurially at Renterra
Chris Street; J. Robert MitchellCase IVEY-9B14M140-EEntrepreneurship, StrategyAn entrepreneur has a venture idea that he believes can be successful. After his family’s farm was sold to a company, the entrepreneur was contacted by the new owners and asked for help finding farmers to rent the land. This request formed the seed of his idea that a website could be used to link farmers with landowners for the purpose of land rental. Following an invitation to submit an application to a local business pitch competition, the entr...Starting at €8.20
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Racing into the Future: Strategic Marketing for the Regina Auto Racing Club
Dwight Heinrichs; Chris Street; Michael TaylorCase IVEY-9B17A050-EEntrepreneurship, MarketingThe Regina Auto Racing Club (RARC) had been operating the Kings Park Speedway since 1967. In 2016, the race track and facilities were beginning to show their age and were in need of costly upgrading. Unfortunately, the club had also been suffering from declining attendance over the past five years, and the associated decline in ticket revenue had led to a shrinking race schedule. At the end of the race season in 2016, the club managed to break ev...Starting at €8.20