Ivey Business School (Canada)
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Ferio Pugliese: Leading WestJet's New Carrier Encore
Gerard Seijts; Jean-Louis Schaan; Robert WayCase IVEY-9B15C008-ELeadership and People ManagementIn early 2014, Ferio Pugliese looked back on his turbulent first year as president of WestJet Airlines Ltd.’s new regional air service Encore. Encore represented the company’s most significant organizational change in its 18 years of dramatic growth. Expanding the airline’s fleet to include smaller, short-haul aircraft that could service smaller destinations throughout Western Canada had not been without growing pains. For example, a number of em...Starting at €8.20
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Prosper: Marketing Fit
Julie Gosse; Mano MajumdarCase IVEY-9B19A056-EEntrepreneurship, MarketingThe co-founders of Prosper, an early-stage start-up offering a mobile application–based interview preparation and coaching service, were preparing a report for an upcoming meeting with private equity investors. The co-founders sought a CA$1 million seed iStarting at €8.20
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St. Thomas Elevated Park: A Step Into the Unknown
Julie Gosse; Mano MajumdarCase IVEY-9B20M133-EStrategyIn 2019, the president of On Track St. Thomas (OTST), was considering the future of St. Thomas Elevated Park, a public park built on an abandoned railway bridge and now under the care of OTST. The park was built after much lobbying and community fundraisiStarting at €8.20
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Triage at Rouge Valley Health System
Gerard Seijts; Robert WayCase IVEY-9B14C014-ELeadership and People ManagementIn late 2006, the Rouge Valley Health System’s board of directors began to grasp the gravity of the leadership challenge set before them: rescue the amalgamated Scarborough Centenary Hospital and the Ajax and Pickering General Hospital, which was financially a “basket case,” or face an imposed government takeover. A recently completed independent peer review conducted from June through November 2007 came down hard on the former senior leadership ...Starting at €8.20
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A New Vision for the Stratford Festival
Gerard Seijts; Robert WayCase IVEY-9B17C048-ELeadership and People ManagementIn January 2016, the executive director of Canada's Stratford Festival, one of North America's largest repertory theatre companies, was considering the festival's long-term outlook and the role the organization played in the community. The 2015 season had been successful, and she would be able to report a small surplus to the board at the upcoming annual general meeting. But the long-term outlook wasn't as secure. Annual attendance had dropped be...Starting at €8.20