Ivey Business School (Canada)
-
RBC Mobile Wallet
Nicole R.D. Haggerty; Binny Samuel; Ramasastry ChandrasekharCase IVEY-9B16E008-EInformation TechnologiesIn October 2012, the executive vice-president (EVP) at the Royal Bank of Canada (RBC), Canada's leading bank, faced managerial dilemmas with regard to the launch of a mobile wallet. RBC had developed a cloud-based application that differed from industry standard SIM card–based payment methods. The EVP was evaluating areas of contrast between the two models as part of arriving at a decision. There was likelihood that the cloud solution was disrupt...Starting at €8.20
-
Anjali Kumar — Negotiating a Job Offer (B)
Alison Konrad; Nundini KrishnanCase IVEY-9B11C046-ELeadership and People ManagementThis case is a supplement to Anjali Kumar — Negotiating a Job Offer (A).Starting at €5.74
-
Ultrabrand's Journey to a Smarter Web Analytics Product Offering
Binny Samuel; Ryan Ward-WilliamsCase IVEY-9B16E034-EEntrepreneurship, Information TechnologiesIn October 2014, the chief executive officer (CEO) of a high-end, invite-only digital branding firm was contemplating which (if any) web analytics service the company should offer to its clients. The CEO knew that in order to justify the high price his firm charged its executive and celebrity clientele, all ancillary services like web analytics reporting would have to be just as extravagant and just as functional as the core product—branded websi...Starting at €8.20
-
Anjali Kumar — Negotiating a Job Offer (A)
Alison Konrad; Nundini KrishnanCase IVEY-9B11C045-ELeadership and People ManagementAnjali Kumar receives her first job offer after graduation at an organization she admires, with interesting work and good benefits, but the salary is low. Also, she is unsure whether the position offers any advancement opportunities. At the end of the (A) case, Anjali has to decide whether to accept the offer, decline it, or try to negotiate a better offer, even though she has received no other offers at the time.Starting at €8.20