Ivey Business School (Canada)
-
Mabel's Labels: Leading in a Results-Only Work Environment
Alison Konrad; Lindsay BirbragerCase IVEY-9B15C013-EEntrepreneurship, Leadership and People ManagementThis case describes the implementation of a results-only work environment (ROWE) at Mabel’s Labels, a successful entrepreneurial firm in Canada. Under ROWE, employee performance is managed by examining outcomes and accomplishments, not by measuring the amount of time people spend at the workplace. The case provides details of the change process and ROWE implementation. The change leader views ROWE as a strategic initiative to enhance the organiza...Starting at €8.20
-
CIBC: Fostering an Inclusive Culture, Leading with Gender
Alison Konrad; Lindsay BirbragerCase IVEY-9B16C027-ELeadership and People ManagementIn June 2013, the senior vice-president of talent management of the Canadian Imperial Bank of Commerce (CIBC), recognized an organizational need at the bank. He realized that, to build a strong workforce, CIBC needed to move from simply filling diversity targets through recruitment to a focus on the development and advancement of a leadership talent pool. Towards that goal, he appointed the vice-president of executive talent management to lead a ...Starting at €8.20
-
eStore at Shell Canada Limited
Deborah Compeau; Barbara L. Marcolin; Roger Milley; Chad SaundersCase IVEY-9B06E020-EInformation TechnologiesThe commercial eProducts Manager at Shell Canada has to determine how to improve the adoption and utilization of their eCommerce channel. eStore had been developed for the fuel and lubricants market as a pilot test of how Shell might communicate with its customers electronically, thus reducing costs. While eStore had been in place for a year, and many customers had signed up, utilization was low. A consulting firm has made recommendations about t...Starting at €8.20
-
HuStream Technologies Interactive Video
Barbara L. Marcolin; Kathryn Brohman; Ning Su; Norine Webster; Laura MarcolinCase IVEY-9B14E008-EEntrepreneurship, Information Technologies, StrategyA management consulting team has been hired to advise HuStream Technologies on a new business model and target market. HuStream operates a service-based business model, providing customers with fully produced interactive video content. In the founders’ efforts to transition to a product-based business, they have built a cloud-based platform to provide easy accessibility to their company’s products and services. Using that platform, clients can pr...Starting at €8.20
-
Gusto 54: Creating a Culture of Ownership and Accountability
Alison Konrad; Lindsay BirbragerCase IVEY-9B20C040-EEntrepreneurship, Leadership and People ManagementThe sole owner of the Gusto 54 Restaurant Group (Gusto 54), which owned and operated nine restaurant concepts in Toronto and Los Angeles, had grown the restaurant group into a huge success story. In a competitive, low-margin industry, Gusto 54 outperformeStarting at €8.20
-
ExerciseApp
Barbara L. Marcolin; Ning Su; Corey RochkinCase IVEY-9B13E001-EEntrepreneurship, Information Technologies, StrategyThe CEO and founder of ExerciseApp decided to take the plunge and spec out the features of his new iPhone mobile application and supporting website. He planned for ExerciseApp to stream exercise workouts from pro-athletes to followers who wanted to “Train. Play. Be. Like the Pros” and get an edge to their workouts. As he envisioned the application, he realized he would need a lot of help with the technology and the setup of this entrepreneurial v...Starting at €8.20
-
MedicalTech: Co-creating Value with Customers
Barbara L. Marcolin; Sasha Romano LopezCase IVEY-9B11E037-EEntrepreneurship, Information Technologies, StrategyThe head of research and development at MedicalTech, a new manufacturer of magnetic resonance imaging (MRI) coils and software, had just met with MedicalTech's founder and chief executive officer (CEO). They had been discussing the technology development requirements decided so far in their attempts to build MedicalTech's first technology offering for diagnosing cancer. The head of research and development needed to advise the CEO regarding the b...Starting at €8.20