Ivey Business School (Canada)
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Accounting Exam Irregularities in an MBA Program
David Hannah; Sarah Lord Ferguson; Michael ParentCase IVEY-9B19C005-ELeadership and People ManagementIn late September 2014, students in the Arnold School of Business (Arnold) full-time MBA program wrote an open-book managerial accounting exam. Immediately after the exam, one of the students, who was also vice-president academic of the Graduate Business Students Association (GBSA), was informed by a classmate that some students accessed the Internet for solutions during the exam. The GBSA representative knew she had to do something but was unsur...Starting at €8.20
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Comfort Remote Site Services Ltd.
Elizabeth M.A. Grasby; Jimmy WangCase IVEY-9B18M105-EStrategyComfort Remote Site Services Ltd. (Comfort) was a remote-site food service company based in Oakville, Ontario. The chairman and chief executive officer (CEO) of Comfort was preparing a bid for the catering, housekeeping, and janitorial services for the Gregory Mine, an iron ore mine owned by Yellowstone Mining and located 320 kilometres north of Yukon, Canada. The remote food services industry involved a highly competitive bidding (often closed) ...Starting at €8.20
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Physio2U: Telehealth in the Time of COVID-19
Sarah Lord FergusonCase IVEY-W27123-EEntrepreneurship, MarketingThe owner of Physio2U, the largest provider of in-home physical rehabilitation services in Western Canada, was forced to rapidly transition to telehealth amid the growing threat of COVID-19 in early 2020. While the Physio2U team and its patients were pleasantly surprised by their success with telehealth, as vaccination rates increased and the threat of COVID-19 infection became less significant, she had some tough decisions to make. She wondered ...Starting at €8.20
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Lockbox Social Inc.: Status Quo or SEO
Elizabeth M.A. Grasby; Jimmy WangCase IVEY-9B17B017-EAccounting and Control, EntrepreneurshipIn July 2016, the founder and president of Lockbox Social Inc., an American social media management company for real estate agents, was contemplating whether to offer search engine optimization (SEO) as a new product. He needed to decide whether to pivot his business to pursue SEO exclusively, include SEO with the current product mix, or stay with the status quo and reconsider SEO at a later date. How would the two products—social media managemen...Starting at €8.20