Ivey Business School (Canada)
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SWISSBO: Strategic Risk or Opportunity?
Mary M. Crossan; R. ChandrasekharCase IVEY-W34743-EEntrepreneurship, StrategyIn March 2021, the wholesale distributor of home décor products SBO Distributors Ltd. (or SWISSBO), based in Vancouver, Canada, was considering an opportunity for strategic analysis. The firm was at a crossroads in light of the COVID-19 pandemic. The pandemic had led to a setback in the company’s revenues and margins—seemingly, a temporary setback. The wholesaler was now facing a make-or-break dilemma that involved a new growth opportunity to mov...Starting at €8.20
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Rocky Mountain Soap Company: The Move Toward Sustainable Packaging
Joel Gehman; Jennifer Sloan; Jennifer Liu; Yi Wu; Leanne Hedberg CarlsonCase IVEY-9B19M082-EEntrepreneurship, StrategyIn late 2017, the co-owners of Rocky Mountain Soap Company in Canmore, Alberta, faced an important challenge. Their company produced and retailed toxin-free, 100 per cent natural bath and body products, and they wanted the product packaging to reflect theStarting at €8.20
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BYKlyn: Pivoting during the COVID-19 Pandemic
Andreas Schotter; R. ChandrasekharCase IVEY-W26071-ELeadership and People Management, StrategyIn early June 2020, the owner of BYKlyn, an exercise bike fitness studio in New York, was considering her response to the business disruption that the outbreak of the COVID-19 pandemic had caused the health and fitness industry. BYKlyn had recorded consisStarting at €8.20
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DuroVac (A): Responsible Leadership and Governance for Human Flourishing
Elena Antonacopoulou; R. ChandrasekharCase IVEY-W33855-ELeadership and People Management, StrategyA business world characterized by volatility, uncertainty, complexity, and ambiguity (VUCA) presents many leadership and governance challenges to businesses large and small. Smaller family firms, in particular, need to demonstrate resilience both in navigating changes that arise from VUCA conditions and in staying firm on the core purpose with which their enterprises were founded.
Cases A and B present the approach of a family firm based i...Starting at €8.20