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Niagara Health System: An Innovative Communications Strategy (B)
Anne Snowdon; Alexander Smith; Andrew ScarffeCase IVEY-9B15M023-EStrategySupplement to 9B15M022.Starting at €5.74
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Strongest Families
Anne Snowdon; Alexander Smith; Heidi CrammCase IVEY-9B13M133-EEntrepreneurship, StrategyStrongest Families is a 12-week distance treatment program for children with various mental health disorders and their families. The program was started in Nova Scotia in 2001 to address issues of stigma, lack of access to primary care specialists and difficulty of obtaining care, especially in rural areas. To meet these needs, the program utilizes long-distance communication methods such as weekly telephone meetings with trained personnel who ar...Starting at €8.20
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Immuno-Genetics Inc.: Technology for Predicting Immune Response
Thomas FunkCase IVEY-9B16A061-EEntrepreneurship, MarketingResearchers at the Ontario Veterinary College had formed a company, Immuno-Genetics Inc., to develop new technologies to measure the immune response of dairy cows by using a blood test and skin thickness test on individual cows. Cows who showed a high immune response were unlikely to contract a number of common diseases. The test results thus allowed dairy producers to determine the likelihood of cows having health problems over their lifetimes. ...Starting at €8.20
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K9FuelBar: An Energy Treat for Dogs
Thomas Funk; Carol HutchinsonCase IVEY-9B17A017-EEntrepreneurship, MarketingIn 2015, a nutritionist and dog lover developed a new canine energy bar called K9FuelBar. This product was made of all-natural, non-genetically modified, organic ingredients. In doing some investigation, the product's developer realized there could be a small, but sufficient, market to make her product commercially viable. At this point, she needed to evaluate and decide on the best method of distribution for her product. She identified multiple ...Starting at €8.20
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Cancer Care Ontario: An Innovation Strategy for Managing Wait Times
Anne Snowdon; Alexander Smith; Kevin Bernard; Hannah Standing RasmussenCase IVEY-9B14M053-EStrategyCancer Care Ontario, the organization that oversees cancer treatment in Ontario, is challenged with establishing an innovative approach to reducing wait times for breast cancer and prostate cancer therapy across Ontario after wait times increased to more than two months. The special advisor on cancer issues to the Ontario Minister of Health and Long-Term Care needs to report his recommendation to Cancer Care Ontario’s board of directors, who mana...Starting at €8.20
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Time for a Change at The Change Foundation
Anne Snowdon; Alexander SmithCase IVEY-9B14M087-EEntrepreneurship, StrategyThe Change Foundation is an independent charitable foundation founded in 1996 by the Ontario Hospital Association with the mandate to promote, support and improve health and the delivery of health care in Ontario. In 2006, its board of directors undertook a renewal process to evaluate its strategic directions and measure the value-add of progress to date. A planning session with a variety of key stakeholders had resulted in the development of a d...Starting at €8.20
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Alumni Action Foundation: Currency Hedging Strategy
Walid Busaba; Zeigham Khokher; Ken MarkCase IVEY-9B10N030-EFinanceThe executive director of an independent charitable foundation is thinking about whether to hedge his foundation's U.S. dollar exposure given the large swings in the Canadian dollar-U.S. dollar exchange rate. For the past four years, the weakening U.S. dollar has contributed to underperformance in the foundation's portfolio relative to its peers.Starting at €8.20
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Le Cerf de Tremblant
Thomas Funk; Wendy Lange-FariaCase IVEY-9B13A037-EEntrepreneurship, MarketingAn owner was concerned about the condo she bought in Mont Tremblant, Quebec in 2006 as an investment property and for occasional use by her family. A beautiful, five-bedroom unit with a panoramic view over the La Bête golf course, it was close to the ski area, the village of Tremblant, shopping, spas, restaurants and a casino. It was fully furnished with many upgrades. However, by 2010, the number of rentals was disappointing, and the unit was op...Starting at €8.20
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SARS Outbreak in Toronto
Anne Snowdon; Alexander Smith; Mohammad AuaisCase IVEY-9B13M101-EStrategyIn the spring of 2003, the World Health Organization identified a worldwide epidemic of severe acute respiratory syndrome (SARS) that had started in China and spread to the rest of the world, with early cases reported in Toronto and Vancouver. Little was known about the disease, which meant that symptoms were often misdiagnosed as simple flu, and the infection spread rapidly. After the third SARS-related death occurred in Ontario in mid-March, th...Starting at €8.20
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Niagara Health System: An Innovative Communications Strategy (A)
Anne Snowdon; Alexander Smith; Andrew ScarffeCase IVEY-9B15M022-EStrategyThis case chronicles three major challenges faced by the Niagara Health System, a seven-hospital network in the Niagara region in the province of Ontario, Canada. An interim chief communications officer has joined the Niagara Health System team on secondment to help with communications issues during a C. difficile outbreak. He soon realizes that the public communication issues were not isolated to this outbreak, but rather continued a trend of po...Starting at €8.20