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RSM Broadcasting: The First Steps of a New Leader
Cara C. MaurerCase IVEY-9B16M198-EStrategyIn 2016, a recent business graduate entered the workforce as the manager of a radio station in a small town. His new employer, RSM Broadcasting, led the way in serving small Canadian communities and took steps to provide radio content in the most relevant way possible, but it might be time to quicken the pace. He faced a number of obstacles because the industry had been changing and internal politics made it challenging to enact any of his own id...Starting at €8.20
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Methanex: Developing Strategy in a Commodity Industry
Daniel Shapiro; Carolyn Egri; Michael Parent; Adam J. MillsCase IVEY-9B13M066-EStrategyMethanex, the world’s largest producer of methanol, was a $2.5 billion global company based in Canada. Top management at Methanex undertook a quarterly risk review that included a systematic review of corporate strategy and the competitive landscape in the methanol industry. The review’s primary objective was to identify organizational risks and opportunities and to develop appropriate strategic responses for both short-term profits and long-term...Starting at €8.20
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Barrick Gold: Peter Munk's Leadership and Legacy
Cara C. Maurer; Graeme KreindlerCase IVEY-9B14M047-EStrategyUnder the guidance and vision of founder Peter Munk, Barrick Gold Corporation had risen to become an industry leader and the world’s largest gold producer. The company had grown, mostly through mergers and acquisitions, from one single mine in Northern Ontario to 26 operating mines on five continents, with more than 20,000 employees worldwide. By 2013, however, weak gold prices, asset value writedowns and operational cost overruns have negatively...Starting at €8.20
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Accounting Exam Irregularities in an MBA Program
David Hannah; Sarah Lord Ferguson; Michael ParentCase IVEY-9B19C005-ELeadership and People ManagementIn late September 2014, students in the Arnold School of Business (Arnold) full-time MBA program wrote an open-book managerial accounting exam. Immediately after the exam, one of the students, who was also vice-president academic of the Graduate Business Students Association (GBSA), was informed by a classmate that some students accessed the Internet for solutions during the exam. The GBSA representative knew she had to do something but was unsur...Starting at €8.20
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Growth After the 2008 Financial Crisis: Hudson Bay Bank
Cara C. Maurer; Bryan SinclairCase IVEY-9B12M108-EStrategyIn early January 2009, the newly hired head of Business, Strategy & Development, Cash Equities at Hudson Bay Bank (HBB) was analyzing how his group could increase revenues after the market meltdown of 2008. His analysis specifically focused on a business segment known as high-frequency trading, in some ways a controversial revenue stream, whereby traders take advantage of split-second price differences to earn a profit. Although U.S. firms had be...Starting at €8.20
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LGBTA at Toronto-Dominion Bank in 2012
Cara C. Maurer; Andrew CorniesCase IVEY-9B12C027-ELeadership and People Management, StrategyThis case concerns the implementation and strategic direction of LGBTA (lesbian, gay, bisexual, transgendered and ally) initiatives at TD Bank Financial Group (TD). In order to maintain its position as the “employer of choice” for the LGBTA community, TD must expand the measures it had taken since its Diversity Leadership Council was created in 2006 to promote a comfortable, barrier-free and inclusive work environment for all employees. TD’s corp...Starting at €8.20
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SalinaBear: Monetizing a YouTube Profile
Michael Parent; Anjali Bal; Karen RobsonCase IVEY-9B12A063-EEntrepreneurship, MarketingA recent business school graduate has enjoyed moderate success with her YouTube channel, which is devoted to videos detailing how to artistically transform T-shirts into unique fashion items. The entrepreneur has successfully monetized the site by allowing YouTube to place ads on it, through the YouTube Partner Program. The case outlines the entrepreneur’s efforts, describes her participation in YouTube’s Partnership Program and asks students to ...Starting at €8.20
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Swimming in the Virtual Community Pool With PlentyofFish
Michael Parent; Wilfred Cheung; Chris Ellison; Prarthana Kumar; Jeremy Kyle; Stacey MorrisonCase IVEY-9B08M015-EEntrepreneurship, StrategyPlentyofFish.com is the world's most profitable website on a per capita basis, the 96th most popular website in terms of page views, and the most popular online dating site in existence. Remarkably, it is managed by its owner and founder and only one other employee. It is a free dating site that generates $10 million in ad revenues per year, and a profit to the owner in excess of $9 million. The case describes PlentyofFish.com's stellar growth in...Starting at €8.20
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Canadian National Bank (Spanish version)
Elizabeth M.A. Grasby; Cara C. MaurerCase IVEY-9A97JS07Leadership and People ManagementEl gerente de area del banco habia informado recientemente al gerente de servicio al cliente de una de las sucursales que una de sus subordinadas habia presentado una queja al Comite Nacional del Empleado. La empleada afirmaba que el gerente estaba amenazando su desarrollo personal y profesional. A esta queja le siguio un periodo de conflictos abiertos entre los dos, y el gerente de area sentia que mantener la queja de forma confidencial era meno...Starting at €8.20
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Project HUGO at LHSC: Leading Urgent Change in Healthcare
Cara C. MaurerCase IVEY-9B11C038-ELeadership and People Management, StrategyThis case describes in rich detail the change challenge the director of pharmacy services at London Health Sciences Centre (LHSC) faces in September 2011. She is responsible for implementing project HUGO, an acronym for Health Care UnderGoing Optimization. HUGO is a computerized system that requires a switch from paper and pencil to fully electronic patient records. This project is the most complex and comprehensive one that London area hospitals...Starting at €8.20