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Kraft Foods Canada: Targeting the Millennials
Collection: Ivey Business School (Canada)Ref.: IVEY-9B16A015-EPublished: Jun 6, 2016Reviewed: Jun 6, 2016Format: PDFPages: 12Language: English - Case
Canadian Breast Cancer Foundation: Corporate Sponsorship Choices
Collection: Ivey Business School (Canada)Ref.: IVEY-9B11A002-EPublished: Jun 21, 2011Format: PDFPages: 14Language: English - Case
Pillsbury Cookie Challenge (Spanish version)
Collection: Ivey Business School (Canada)Ref.: IVEY-9B11AS001Published: Apr 16, 2013Reviewed: Mar 8, 2018Format: PDFPages: 16Language: Spanish - Case
Canopy Growth Corp.: Product Messaging for Recreational Cannabis
Collection: Ivey Business School (Canada)Ref.: IVEY-9B16A067-EPublished: Dec 22, 2016Reviewed: Dec 22, 2016Format: PDFPages: 14Language: English - Case
Little Short Stop: Creating Strategy for a Shifting Industry
Collection: Ivey Business School (Canada)Ref.: IVEY-9B20M076-EPublished: Apr 22, 2020Reviewed: Apr 22, 2020Format: PDFPages: 16Language: English - Case
Somebody Stop the Radio Star: Jian Ghomeshi at the CBC
Collection: Ivey Business School (Canada)Ref.: IVEY-9B16C008-EPublished: Mar 29, 2016Reviewed: Mar 28, 2016Format: PDFPages: 5Language: English - Case
Cause-related Marketing: 3M as a Corporate Sponsor of the Canadian Breast Cancer Foundation
Collection: Ivey Business School (Canada)Ref.: IVEY-9B11A003-EPublished: Apr 8, 2011Format: PDFPages: 18Language: English - Case
Pillsbury Cookie Challenge
Collection: Ivey Business School (Canada)Ref.: IVEY-9B11A001-EPublished: Feb 3, 2011Reviewed: Mar 8, 2018Format: PDFPages: 14Language: English - Case
Unilever Canada: Redefining the AXE Brand
Collection: Ivey Business School (Canada)Ref.: IVEY-9B16A066-EPublished: Dec 23, 2016Reviewed: Dec 23, 2016Format: PDFPages: 13Language: English - Case
Michael Aniballi (A)
Collection: Ivey Business School (Canada)Ref.: IVEY-9B04C035-EPublished: Jul 3, 2007Reviewed: Oct 9, 2009Format: PDFPages: 4Language: English