Default Category
-
Yola: Managing Multiple Challenges
Helena Barnard; Bryan MuirCase IVEY-9B10M031-ELeadership and People Management, StrategyThe South-African founder of Yola, a San Francisco-based company that provides simple website creation software, has developed a vibrant business that went from eight to more than 40 employees in only a year. He has secured two rounds of funding from a South African venture capitalist, and the growth in the Yola user base has been exceeding that predicted in the business plan. Yet the business faces multiple challenges. There are offices in both ...Starting at €8.20
-
Danimal in South Africa: Management Innovation at the Bottom of the Pyramid
Verity Hawarden; Helena BarnardCase IVEY-9B10M099-EEntrepreneurship, StrategyThis case focuses on management innovation in the South African dairy industry, describing how an innovative new yoghurt product, Danimal, was created specifically for the market at the base of the pyramid. It explains how management of the product line embodied the various innovation opportunities and challenges presented. The concept was initially introduced in order to assess the feasibility of profitably servicing this market. However, the pr...Starting at €8.20
-
Hill & Levene Schools of Business : 2020s Business Education
Dwight Heinrichs; Michael TaylorCase IVEY-W26088-EMarketing, StrategyThe Hill & Levene Schools of Business (HLSB) Paul J. Hill Business School at the University of Regina, were considering widely divergent strategic alternatives, in what was expected to be a new and permanently altered post Covid-19 competitive environmentStarting at €8.20
-
Dot Autonomous Power Platform: The Future Of Farming
Dwight Heinrichs; Michael Taylor; Marco CoppolaCase IVEY-9B19A055-EEntrepreneurship, MarketingThe Dot autonomous agricultural platform, manufactured by SeedMaster Manufacturing, an innovative farm equipment manufacturer in White City, Saskatchewan, was a driver-less vehicle designed to replace the farm tractor. This vehicle allowed large-scale farStarting at €8.20
-
Rethinking B-Sc’ool Apparel at Hill
Dwight Heinrichs; Michael TaylorCase IVEY-9B20A009-EEntrepreneurship, MarketingIn October 2018, the president of a business school student (BSS) society must decide on the viability of marketing a line of business school apparel. The school had been selling its brand of products with moderate success and the president had to determine the best option going forward. She faced a number of decisions: How to increase sales? What should be included in the clothing line? Should the product line be branded under the school’s or th...Starting at €8.20
-
Microsoft South Africa: Corporate Entrepreneurship and Innovation
Helena Barnard; Jonathan MarksCase IVEY-9B14M161-EEntrepreneurship, StrategyA new managing director of Microsoft South Africa was appointed in 2007 at a low point in Microsoft South Africa’s dominance of the software industry. He set out to address the issues by focusing on four pillars: people (employees), partnerships, revenue and local relevance. The latter included regulatory compliance requirements regarding social transformation and meeting the stringent Broad Based Black Economic Empowerment codes. The managing di...Starting at €8.20
-
Capitec Bank: Leveraging Banking Innovations to Attract Wealthier Customers
Helena Barnard; Gwen AnsellCase IVEY-9B12M095-EStrategyCapitec Bank was a new bank established at the end of apartheid to offer banking services and loans to the large numbers of low-income potential customers newly opened to economic progress and aspiration by the end of the discriminatory system. The banking context was dominated by four major and long-established banks characterized by conservative legacy practices. Capitec planned to create an innovative offering to serve the low-income market an...Starting at €8.20
-
Deposita - Whether to Dominate the Value Chain or Not
Helena BarnardCase IVEY-9B08M072-EEntrepreneurship, StrategyPost-Apartheid South Africa has been characterized by high levels of crime, but also by sustained increases in the income levels of the previously disadvantaged black community. Cash is the preferred method of payment for new entrants into an economy, but it is also an attractive target for criminals. Deposita has seized the business opportunity presented by this tension, and developed an automated banking machine, basically an ATM in reverse. As...Starting at €8.20
-
Racing into the Future: Strategic Marketing for the Regina Auto Racing Club
Dwight Heinrichs; Chris Street; Michael TaylorCase IVEY-9B17A050-EEntrepreneurship, MarketingThe Regina Auto Racing Club (RARC) had been operating the Kings Park Speedway since 1967. In 2016, the race track and facilities were beginning to show their age and were in need of costly upgrading. Unfortunately, the club had also been suffering from declining attendance over the past five years, and the associated decline in ticket revenue had led to a shrinking race schedule. At the end of the race season in 2016, the club managed to break ev...Starting at €8.20