HBSP (USA)
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RBC: Transforming Transformation (B)
Bernstein, Ethan S.; Gino, Francesca; Sesia, AldoCase HBS-920045-ELeadership and People ManagementIn 2017, the Royal Bank of Canada (RBC), a Canadian financial icon, mandated a swat team of "enablers of collaboration" (their job description) to support the personal and commercial bank in the enterprise-wide RBC Cultural Transformation initiative. HisStarting at €5.74
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Mixing Music and Math (Spanish version)
Elberse, Anita; Eliashberg, Jehoshua; Villanueva, JulianCase HBS-506S18MarketingIn 2003, Mike McCready, CEO of Barcelona-based Polyphonic HMI, was preparing to launch an artificial intelligence tool that could create significant value for music businesses. The technology, referred to as Hit Song Science (HSS), analyzed the mathematical characteristics of music and compared them to characteristics of past music hits, making it possible to determine a new song's hit potential. McCready must decide on a target market--record co...Starting at €8.20
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LOLA: Do You Know What's in Your Tampon
Schlesinger, Leonard A.; Sesia, AldoCase HBS-320015-EEntrepreneurshipLOLA is a direct-to-consumer (DTC) business launched in 2015. What started as a company to provide women with organic and transparent material-labeled tampons via a subscription model, had, by 2019 evolved to include additional menstrual and sexual wellness products. LOLA's leadership wanted women to come to the company for all of their reproductive health needs (including information and a place to engage in conversation) from menstruation throu...Starting at €8.20
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The Taste of Innovation (Spanish version)
Norton, Michael I.; Villanueva, Julian; Wathieu, LucCase HBS-509S01MarketingFerran Adri , chef at elBulli, the highest-ranked restaurant in the world for two consecutive years, faces two related decisions. First, Adri and his team must continue to develop new and different dishes for the ground-breaking cuisine at elBulli to guarantee a continuous stream of innovation, the cornerstone of the restaurant's success. In addition, they are also faced with the challenge of growing the business, exploring whether the core co...Starting at €8.20
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RBC: Transforming Transformation (A)
Bernstein, Ethan S.; Gino, Francesca; Sesia, AldoCase HBS-920008-ELeadership and People ManagementIn 2017, the Royal Bank of Canada (RBC), a Canadian financial icon, mandated a swat team of "enablers of collaboration" (their job description) to support the personal and commercial bank in the enterprise-wide RBC Cultural Transformation initiative. HisStarting at €8.20