HBSP (USA)
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Rubbish Boys
Wasserman, Noam; Galper, RachelCase HBS-808101-EEntrepreneurshipIt looked like founder-CEO Brian Scudamore might not be able to pursue franchising as a growth option for his junk-removal business after all. Over the years, he had overcome many hurdles, including buying out his "too-fiery" co-founder, firing all of his employees so he could start all over again when he became disillusioned with the company's developing culture, and failing at experimenting with student franchising to increase the rate of growt...Starting at €8.20
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Rubbish Boys (Spanish version)
Wasserman, Noam; Galper, RachelCase HBS-811S01EntrepreneurshipParecía que el fundador y CEO Brian Scudamore podría no ser capaz de seguir la franquicia como una opción de crecimiento para su negocio de chatarra de eliminación después de todo. Con los años, que había superado muchos obstáculos, incluyendo la compra a cabo su "demasiado ardiente" co-fundador, disparando a todos sus empleados para que pudiera empezar todo de nuevo cuando él se desilusionó con la cultura el desarrollo de la compañía, y en su de...Starting at €8.20
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Purolator Courier Ltd.
Lal, Rajiv; Ross, CatherineCase HBS-508054-EMarketingOn a fall day in September 2003, Robert Swanborough made his way down a thickly carpeted hallway in Purolator's headquarters in Toronto, Canada, toward a meeting with his two deputies. Several months earlier, Swanborough, then vice-president of Marketing, had been named vice-president for Sales Effectiveness atop a transformed sales division. The previous week, the team had presented to top management the results of the customer segmentation rese...Starting at €8.20