HBSP (USA)
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The Role of Platform Design (Spanish version)
Luca, Michael; Stern, Scott; Cook, Devin; Kim, HyunjinCase HBS-921S09StrategyThe case opens with a description of Airbnb's successful growth from 2008-2016. The case emphasizes the vital role played by trust among guests and hosts in the platform's success. Airbnb's co-founder and CEO Brian Chesky is quoted explaining, "Access is built on trust, and trust is built on transparency. When you remove anonymity, it brings out the best in people. We believe anonymity has no place in the future of Airbnb or the sharing economy....Starting at €8.20
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Beatriz Cardoso and Education in Brazil
Kanter, Rosabeth Moss; Suarez, Daniella; Malone, Ai-Ling JamilaCase HBS-316055-EBeatriz Cardoso, founder of Laborat rio de Educa o (Education Laboratory) had a dream to propel Brazilian education. However challenges in fundraising made it difficult to scale up her project, based on helping adults help children improve their literacy skills. To succeed in her goals, Cardoso had to build partnerships, raise funds, and expand the reach of Laborat rio de Educa o.Starting at €8.20