Ivey Business School (Canada)
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CapitalCare: Getting Lost in the Crowd
Mark Arnison; Sherrell Steele; Bob GravesCase IVEY-9B20A029-EMarketingIn July 2018 Sherry Schaefer, the Director, Foundation & Community Engagement at the CapitalCare Foundation (the Foundation) was facing an organizational branding/positioning problem. The Foundation, based in Edmonton, Alberta, Canada, was responsible for raising donations to support equipment and enrichment programs in long-term care facilities that provide long-term housing and medical care for sick and elderly people. The Foundation was compet...Starting at €8.20
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Williams HR Law: Aligning Growth with Purpose and Values
Alison Konrad, Vania SakelarisCase IVEY-W28528-ELeadership and People Management, Service and Operations ManagementThe case highlights the challenges encountered by Laura Williams, founder and owner of Williams HR Law, a firm based in Toronto, Ontario, providing a full range of legal services on labour, employment law, and human resources (HR) matters. Demand for the firm’s services grew exponentially in 2020 following the tragic death of George Floyd and due to the ongoing workplace challenges encountered during the global pandemic. Williams faced decisions ...Starting at €8.20
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Team Building Across Diversity
Alison Konrad, Vania SakelarisCase IVEY-W32277-ELeadership and People ManagementThe case highlights the challenges encountered by a corporate life and health insurance leader while dealing with an underperforming employee, Tina Smith, in 2016 in Toronto, Ontario. It provides an overview of the process involved in performance management, including steps associated with exiting an employee from an organization. The protagonist in this case, Alexandra Thorn, also encountered challenges in her working relationship with Smith. Th...Starting at €8.20