Ivey Business School (Canada)
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Impak Finance (B): Covid-19 and Its Effects on the Impact Economy
Diane-Laure Arjalies; Delphine Gibassier; Andrew NewtonCase IVEY-9B20M217-EStrategyIn case B, in late summer 2020, the founder has decided to prioritize the company's rating agency, advocating for robust and standardized impact assessments for all firms. He felt confident about his company's new strategic direction and focus during theStarting at €5.74
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Impak Finance (A): Building the Impact Economy through Systems Change
Diane-Laure Arjalies; Delphine Gibassier; Andrew NewtonCase IVEY-9B20M216-EStrategyThe founder and chief executive officer of impak Finance Inc. had grown his financial technology start-up, based in Montreal, Canada, into a company with two main business lines: an extensive and comprehensive assessment and rating agency that used advancStarting at €8.20
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Fody Foods: Eating Life to the Fullest
Robert Mackalski; Marc Ducusin; Marika Lapointe; Emma ClaytonCase IVEY-9B19A002-EEntrepreneurship, MarketingFODY Foods Inc. (Fody) was a Canadian-based entrepreneurial manufacturer and marketer of a line of food products designed for people suffering from irritable bowel syndrome (IBS), a condition that affected an estimated one billion people worldwide. With public awareness of the socially sensitive condition growing, Fody’s founder needed to figure out how to market the company’s line of products while creating a new category in the process.Starting at €8.20