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RollUP Solutions Incorporated: Going to Market
Ian Dunn; Eleni PetrouCase IVEY-9B18A044-EEntrepreneurship, MarketingIn early July 2017, the shareholders of RollUP Solutions Incorporated (RollUP), a social enterprise in London, Ontario, had just received great news about a partnership with Goodwill Industries International Inc. that would result in process efficienciesStarting at €8.20
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Viterra
Goldberg, Ray A.; Preble, MatthewCase HBS-913401-EService and Operations ManagementAs Mayo Schmidt's tenure as CEO of the Canadian-based agribusiness Viterra wound down before its sale to the Swiss-based commodity company Glencore, he reflected on his tenure, which had seen the firm grow from a Canadian-focused agricultural cooperative to an international agribusiness with operations across the globe, including significant operations in Australia. Now he wondered: What would the future hold for agriculture?Starting at €8.20
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Master Decker: Expansion Opportunities
Eleni Petrou; Ian DunnCase IVEY-9B18B010-EAccounting and ControlIn May 2017, the owner and operator of Master Decker, a deck restoration business, had an opportunity to expand his business by adding to the company’s current service offerings. His three expansion alternatives were offering deck building, marketing an exclusive line of stains, and manufacturing deck cleaning chemicals. He planned to analyze the costs and benefits of each alternative. He wanted to continue growing the business but wondered which...Starting at €8.20
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IdentiGEN
Goldberg, Ray A.; Preble, MatthewCase HBS-914408-EService and Operations ManagementCiaran Meghen and Ronan Loftus, co-founders of IdentiGEN (an Irish company that had created a unique service called DNA TraceBack to help customers identify and trace meat products), were discussing the company's future. The recent crisis over beef products being contaminated with horsemeat in Europe had generated strong demand for IdentiGEN's services. But more than this, DNA TraceBack gave customers strong insight into their operations to ensur...Starting at €8.20