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Red Tomato: Keeping it Local
Alvarez, Jose B.; Shelman, Mary; Winig, LauraCase HBS-510023-EThis case describes the operating model and history of Red Tomato, a non-profit organization dedicated to branding and logistical support for locally grown produce farmers in the northeast U.S. The case highlights the challenges involved in making locally grown produce available to large consumer markets.Starting at €8.20
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Mission Produce
Alvarez, Jose B.; Shelman, MaryCase HBS-514023-EMarketingTo maximize their effectiveness, color cases should be printed in color. As the leading distributor of fresh avocados in the U.S., Mission Produce was at a crossroads in late 2013. Avocado consumption was booming and CEO Steve Barnard wanted to acquire additional land in Peru and develop new avocado farms to help fill a projected supply gap. Mission could also buy avocado farms in other countries, expand its international marketing efforts, inves...Starting at €8.20
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RollUP Solutions Incorporated: Going to Market
Ian Dunn; Eleni PetrouCase IVEY-9B18A044-EEntrepreneurship, MarketingIn early July 2017, the shareholders of RollUP Solutions Incorporated (RollUP), a social enterprise in London, Ontario, had just received great news about a partnership with Goodwill Industries International Inc. that would result in process efficienciesStarting at €8.20
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Lufa Farms
Alvarez, Jose B.; Mackalski, Robert; Lobb, AnnelenaCase HBS-514008-EEntrepreneurshipTo maximize their effectiveness, color cases should be printed in color. In 2013, Mohamed Hage, founder of the rooftop farming business called Lufa Farms, thought his company had reached a level of maturity where scaling the business model was the next logical step. With two greenhouses already in Canada, he was looking into other locations in the U.S. Though Lufa Farms' advanced cultivation technologies made the company stand out in its sector, ...Starting at €8.20
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Arcos Dorados: A QSR Recovery Plan
Reinhardt, Forest L.; Alvarez, Jose B.; Buitrago, Jenyfeer Martinez; Cal, MarianaCase HBS-721023-EEconomicsArcos Dorados-McDonald's largest independent franchisee, covering Latin America and the Caribbean (LAC)-faced a pandemic that was disrupting the entire consumer foodservice business in 2020. With the exclusive right to own, operate, and sub-franchise McDoStarting at €8.20
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Master Decker: Expansion Opportunities
Eleni Petrou; Ian DunnCase IVEY-9B18B010-EAccounting and ControlIn May 2017, the owner and operator of Master Decker, a deck restoration business, had an opportunity to expand his business by adding to the company’s current service offerings. His three expansion alternatives were offering deck building, marketing an exclusive line of stains, and manufacturing deck cleaning chemicals. He planned to analyze the costs and benefits of each alternative. He wanted to continue growing the business but wondered which...Starting at €8.20
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Area One Farms
Reinhardt, Forest L.; Alvarez, Jose B.; Lobb, AnnelenaCase HBS-518069-EMarketingIn 2017, Joelle Faulkner, CEO of Area One Farms, a Canadian private-equity fund focused on investing in the best Canadian farms and helping them expand, considered the merits and disadvantages of expanding her business to the U.S. While the markets shared some similarities, Faulkner did not know the U.S. market as well as the Canadian one. Could her joint venture partnership model work as well in the U.S. as it had in her home country?Starting at €8.20
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Luvo (B)
Alvarez, Jose B.; Kindred, NatalieCase HBS-520101-EMarketingThis case, a follow-on to "Luvo" (517-049), provides a brief look at changes that have occured at Luvo, now called Performance Kitchen, since the timing of the first case (mid 2016). Set in January 2020, Luvo (B) touches on developments such as the companStarting at €5.74