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Kraft Foods Canada: Targeting the Millennials
Collection: Ivey Business School (Canada)Ref.: IVEY-9B16A015-EPublished: Jun 6, 2016Reviewed: Jun 6, 2016Format: PDFPages: 12Language: English - Case
Canadian Breast Cancer Foundation: Corporate Sponsorship Choices
Collection: Ivey Business School (Canada)Ref.: IVEY-9B11A002-EPublished: Jun 21, 2011Format: PDFPages: 14Language: English - Case
Pillsbury Cookie Challenge (Spanish version)
Collection: Ivey Business School (Canada)Ref.: IVEY-9B11AS001Published: Apr 16, 2013Reviewed: Mar 8, 2018Format: PDFPages: 16Language: Spanish - Case
Canopy Growth Corp.: Product Messaging for Recreational Cannabis
Collection: Ivey Business School (Canada)Ref.: IVEY-9B16A067-EPublished: Dec 22, 2016Reviewed: Dec 22, 2016Format: PDFPages: 14Language: English - Case
Cause-related Marketing: 3M as a Corporate Sponsor of the Canadian Breast Cancer Foundation
Collection: Ivey Business School (Canada)Ref.: IVEY-9B11A003-EPublished: Apr 8, 2011Format: PDFPages: 18Language: English - Case
Pillsbury Cookie Challenge
Collection: Ivey Business School (Canada)Ref.: IVEY-9B11A001-EPublished: Feb 3, 2011Reviewed: Mar 8, 2018Format: PDFPages: 14Language: English - Case
Unilever Canada: Redefining the AXE Brand
Collection: Ivey Business School (Canada)Ref.: IVEY-9B16A066-EPublished: Dec 23, 2016Reviewed: Dec 23, 2016Format: PDFPages: 13Language: English - Case
Boldly Go: Character Drives Leadership at Providence Healthcare
Collection: Ivey Business School (Canada)Ref.: IVEY-9B15C002-EPublished: Feb 3, 2015Reviewed: Jan 20, 2017Format: PDFPages: 13Language: English - Case
True Büch Kombucha: Purposeful Growth
Collection: Ivey Business School (Canada)Ref.: IVEY-9B18M188-EPublished: Dec 20, 2018Reviewed: Dec 20, 2018Format: PDFPages: 9Language: English - Case
City of Calgary: Financing Infrastructure
Collection: Ivey Business School (Canada)Ref.: IVEY-9B18M041-EPublished: Mar 14, 2018Reviewed: Mar 23, 2018Format: PDFPages: 10Language: English