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McDonald's: Can A Behemoth Lead in the Era of Artificial Intelligence - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B20A025-EPublished: Apr 8, 2020Reviewed: Apr 13, 2021Format: PDFPages: 15Language: English - Teaching Note
Atmel: Igniting the B2C in B2B -Teaching Note
Collection: Stanford Graduate School of Business (USA)Ref.: SGSB-M360TN-EPublished: Jan 29, 2016Format: PDFPages: 6Language: English - Teaching Note
Take-Two Interactive Software, Inc., Teaching Note
Collection: HBSP (USA)Ref.: HBS-516070-EPublished: Jan 21, 2016Format: PDFPages: 12Language: English - Teaching Note
Predicting Consumer Tastes with Big Data at Gap, Teaching Note
Collection: HBSP (USA)Ref.: HBS-518053-EPublished: Nov 21, 2017Format: PDFPages: 35Language: English - Teaching Note
Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing, Teaching Note
Collection: HBSP (USA)Ref.: HBS-519056-EPublished: Jan 29, 2019Format: PDFPages: 23Language: English - Teaching Note
Glossier: Co-Creating a Cult Brand with a Digital Community, Teaching Note
By Avery, JillCollection: HBSP (USA)Ref.: HBS-520099-EPublished: Apr 7, 2020Format: PDFPages: 26Language: English - Teaching Note
Maria Sharapova: Marketing a Champion (A) & (B), Teaching Note
Collection: HBSP (USA)Ref.: HBS-508087-EPublished: Jun 25, 2008Reviewed: Feb 28, 2011Format: PDFPages: 15Language: English - Teaching Note
Dove: Evolution of a Brand, Teaching Note
Collection: HBSP (USA)Ref.: HBS-508109-EPublished: Apr 30, 2008Format: PDFPages: 6Language: English - Teaching Note
Hasbro Games--Pox (A) and (B), Teaching Note
Collection: HBSP (USA)Ref.: HBS-508112-EPublished: May 8, 2008Format: PDFPages: 22Language: English - Teaching Note
Go Red for Women: Raising Heart Health Awareness, Teaching Note
Collection: HBSP (USA)Ref.: HBS-509017-EPublished: Aug 13, 2008Format: PDFPages: 12Language: English