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Tweeter etc. (Spanish version)
Collection: HBSP (USA)Ref.: HBS-502S18Published: Oct 21, 1996Reviewed: Apr 15, 1997Format: PDFPages: 27Language: Spanish - Teaching Note
Atmel: Igniting the B2C in B2B -Teaching Note
Collection: Stanford Graduate School of Business (USA)Ref.: SGSB-M360TN-EPublished: Jan 29, 2016Format: PDFPages: 6Language: English - Case
Mazatlán: The Destination That Did Not Like Its Brand
Collection: Ivey Business School (Canada)Ref.: IVEY-W28621-EPublished: Aug 30, 2022Format: PDFPages: 10Language: English - Case
Mazatlán: The Destination That Did Not Like Its Brand (Spanish version)
Collection: Ivey Business School (Canada)Ref.: IVEY-W32003Published: Oct 31, 2022Format: PDFPages: 11Language: