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Corona Beer: Ambiguous Brand Association during the Coronavirus Pandemic
Collection: Ivey Business School (Canada)Ref.: IVEY-9B20A063-EPublished: Jul 22, 2020Reviewed: Jul 22, 2020Format: PDFPages: 11Language: English - Case
Kanopy LLC: Growth Challenges of an Educational Video Streaming Company
Collection: Ivey Business School (Canada)Ref.: IVEY-9B20A078-EPublished: Oct 1, 2020Reviewed: Oct 1, 2020Format: PDFPages: 12Language: English - Case
Midtown Educational Foundation
Collection: IESE (España)Ref.: M-1039Published: Jul 1, 1997Reviewed: Jul 1, 1997Format: PDFPages: 22Language: Spanish - Case
Power Gig: The Rise (and Fall) of Music Games
Collection: Ivey Business School (Canada)Ref.: IVEY-9B13A011-EPublished: May 2, 2013Reviewed: May 2, 2013Format: PDFPages: 16Language: English - Case
Niantic, Inc.: Pokemon Go and the Rise of Augmented Reality Gaming
Collection: Ivey Business School (Canada)Ref.: IVEY-9B19A006-EPublished: Mar 8, 2019Reviewed: Mar 8, 2019Format: PDFPages: 23Language: English - Case
Hips Feel Good - Dove's Campaign for Real Beauty (Spanish version)
Collection: Ivey Business School (Canada)Ref.: IVEY-9B07AS010Published: Feb 24, 2009Reviewed: Feb 24, 2009Format: PDFPages: 17Language: Spanish - Case
Launch of the Sony PlayStation 3
Collection: Ivey Business School (Canada)Ref.: IVEY-9B07A014-EPublished: Aug 3, 2007Reviewed: Jun 28, 2012Format: PDFPages: 18Language: English - Case
Netflix Inc.: Streaming Away from DVDs
Collection: Ivey Business School (Canada)Ref.: IVEY-9B12M040-EPublished: Apr 5, 2012Reviewed: Apr 5, 2012Format: PDFPages: 10Language: English - Case
Polar Challenge
Collection: Ivey Business School (Canada)Ref.: IVEY-9B10A021-EPublished: Nov 1, 2010Format: PDFPages: 22Language: English - Case
SpaceX: Starlink’s Uncertain Demand Trajectory
Collection: Ivey Business School (Canada)Ref.: IVEY-9B21A004-EPublished: Feb 11, 2021Reviewed: Oct 8, 2021Format: PDFPages: 12Language: English