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Dear Diary: My Heart is Racing to Buy a Car
Collection: Ivey Business School (Canada)Ref.: IVEY-9B12A019-EPublished: May 17, 2012Reviewed: May 17, 2012Format: PDFPages: 2Language: English - Case
Too Chicken to Convert A Chick-Fil-A Dilemma
Collection: Ivey Business School (Canada)Ref.: IVEY-9B13A030-EPublished: Oct 8, 2013Reviewed: Oct 8, 2013Format: PDFPages: 4Language: English - Case
Corona Beer: Ambiguous Brand Association during the Coronavirus Pandemic
Collection: Ivey Business School (Canada)Ref.: IVEY-9B20A063-EPublished: Jul 22, 2020Reviewed: Jul 22, 2020Format: PDFPages: 11Language: English - Case
Kanopy LLC: Growth Challenges of an Educational Video Streaming Company
Collection: Ivey Business School (Canada)Ref.: IVEY-9B20A078-EPublished: Oct 1, 2020Reviewed: Oct 1, 2020Format: PDFPages: 12Language: English - Case
Mazatlán: The Destination That Did Not Like Its Brand
Collection: Ivey Business School (Canada)Ref.: IVEY-W28621-EPublished: Aug 30, 2022Format: PDFPages: 10Language: English - Case
Mazatlán: The Destination That Did Not Like Its Brand (Spanish version)
Collection: Ivey Business School (Canada)Ref.: IVEY-W32003Published: Oct 31, 2022Format: PDFPages: 11Language: - Case
Mile High Magic: Maximizing the Broncos Experience
Collection: Ivey Business School (Canada)Ref.: IVEY-9B12A064-EPublished: Dec 12, 2012Reviewed: Dec 12, 2012Format: PDFPages: 3Language: English - Case
Paramount: RuPaul’s Drag Race—from Subculture to Mainstream
Collection: Ivey Business School (Canada)Ref.: IVEY-W26654-EPublished: Mar 23, 2022Reviewed: May 6, 2022Format: PDFPages: 13Language: English - Case
SpaceX: Starlink’s Uncertain Demand Trajectory
Collection: Ivey Business School (Canada)Ref.: IVEY-9B21A004-EPublished: Feb 11, 2021Reviewed: Oct 8, 2021Format: PDFPages: 12Language: English - Case
Moderna: In Search of a Competitive Edge in the COVID-19 Vaccine Race
Collection: Ivey Business School (Canada)Ref.: IVEY-9B21M058-EPublished: Jun 8, 2021Reviewed: Jun 8, 2021Format: PDFPages: 15Language: English