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Coca-Cola, Popular Music, and the FIFA World Cup
By David AllanCollection: Ivey Business School (Canada)Ref.: IVEY-9B16A045-EPublished: Sep 30, 2016Reviewed: Sep 30, 2016Format: PDFPages: 10Language: English - Case
Mountain Dew: The Most Racist Soft-drink Commercial in History
Collection: Ivey Business School (Canada)Ref.: IVEY-9B13A021-EPublished: Jul 30, 2013Reviewed: Jul 29, 2013Format: PDFPages: 7Language: English - Case
Toyota: Accelerator Pedal Recall (B)
Collection: Ivey Business School (Canada)Ref.: IVEY-9B11M078-EPublished: Aug 25, 2011Reviewed: Dec 8, 2011Format: PDFPages: 5Language: English - Case
Netflix: The Public Relations Box Office Flop
Collection: Ivey Business School (Canada)Ref.: IVEY-9B12M049-EPublished: Apr 24, 2012Reviewed: Apr 24, 2012Format: PDFPages: 12Language: English - Case
Toyota: Accelerator Pedal Recall (A)
Collection: Ivey Business School (Canada)Ref.: IVEY-9B11M077-EPublished: Aug 29, 2011Reviewed: Dec 8, 2011Format: PDFPages: 3Language: English