IESE (España)
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The Martí Pig Farm Investment Decision (Portuguese Version, Brazil)
Martínez Abascal, Eduardo; Gil, CristinaCase F-946-PBFinanceThe Martí family (Plana de Vic, Catalonia, Spain) has been dedicated for centuries to the pig farm industry. In 2014 they are considering a 3 million euro investment in a new farm. One of the sons suggests diversifying and investing in the stock market. The case discusses the pros and cons of every option, with special emphasis on the other criteria to decide different from risk and return, such as personal inclination, prestige, power, etc.Starting at €8.20
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Granja de Cerdos Martí. Decisión de inversión
Martínez Abascal, Eduardo; Gil, CristinaCase F-946FinanceLa familia Martí (Plana de Vic, Cataluña, España) se ha dedicado durante siglos a la industria porcina. En 2014 plantean una inversión de tres millones de euros en una nueva granja. Uno de los hijos sugiere diversificar e invertir en bolsa. El caso discute los pros y contras de cada opción, con especial énfasis en criterios alternativos con tal de decidir más allá del riesgo y del retorno: la inclinación personal, el prestigio, el poder, etc. Est...Starting at €8.20
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Time Out (B): Parents Also Play
Yáñez O.; Martí, Carlos; Kase, Kimio; Urrutia de Hoyos, IgnacioCase C-744-EAccounting and ControlSupplements case (A).Starting at €5.74
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Time Out (A): Signing Up a Basketball Player
Yáñez O.; Martí, Carlos; Kase, Kimio; Urrutia de Hoyos, IgnacioCase C-743-EAccounting and ControlThis case presents the problem of player selection in a sports agency which, after tough beginnings, has built a solid reputation. The discussion centers on the criteria for selecting young players to become tomorrow's champions.Starting at €8.20
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Time Out (B): los padres también juegan
Yáñez O.; Martí, Carlos; Kase, Kimio; Urrutia de Hoyos, IgnacioCase C-744Accounting and ControlComplementa el caso (A).Starting at €5.74
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Time Out (A): reclutar a un jugador de baloncesto
Yáñez O.; Martí, Carlos; Kase, Kimio; Urrutia de Hoyos, IgnacioCase C-743Accounting and ControlTime Out presenta el problema de la selección de jugadores en una agencia de representación, en la que tras unos comienzos duros han logrado afianzar una imagen de agencia prestigiosa. La discusión se centra en cuales deben ser los criterios para determinar los perfiles que deben tener los jugadores jóvenes, que en el futuro deben sustituir a los más senior.Starting at €8.20
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Adecco: Naturaleza del patrocinio deportivo en la estrategia competitiva de una empresa
Yáñez O.; Martí, Carlos; Kase, KimioCase DG-1492Leadership and People ManagementEl patrocinio como arma estratégica en un sector nuevo de alto crecimiento.Starting at €8.20
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The Martí Pig Farm. Investment Decision
Martínez Abascal, Eduardo; Gil, CristinaCase F-946-EFinanceThe Martí family (Plana de Vic, Catalonia, Spain) has been dedicated for centuries to the pig farm industry. In 2014 they are considering a 3 million euro investment in a new farm. One of the sons suggests diversifying and investing in the stock market. The case discusses the pros and cons of every option, with special emphasis on the other criteria to decide different from risk and return, such as personal inclination, prestige, power, etc. This...Starting at €8.20
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Adecco: Sports Sponsorship as Part of a Company's competitive Strategy
Yáñez O.; Martí, Carlos; Kase, KimioCase DG-1492-ELeadership and People ManagementSponsorship as a strategic weapon in a high-growth sector.Starting at €8.20