Ivey Business School (Canada)
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Abercrombie and Fitch (Spanish version)
Cameron Mahi; David Anderson; Gracie Boelsems; John GarrisonCase IVEY-9B12AS033Marketing, StrategyWith roots in sporting and excursion goods, Abercrombie and Fitch Co. (A&F Co.) has grown into one of the most well-known men and women’s retail clothing brands by 2012. From the beginning, A&F has stuck to (its) knitting by not trying to be all things to all people” and adopted the philosophy of creating a unique brand experience throughout each of its subsidiary brands. The company’s CEO was faced with the decision to focus attention on expandi...Starting at €8.20
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Abercrombie and Fitch
Cameron Mahi; David Anderson; Gracie Boelsems; John GarrisonCase IVEY-9B12A033-EMarketing, StrategyWith roots in sporting and excursion goods, Abercrombie and Fitch Co. (A&F Co.) has grown into one of the most well-known men and women’s retail clothing brands by 2012. From the beginning, A&F has stuck to (its) knitting by not trying to be all things to all people” and adopted the philosophy of creating a unique brand experience throughout each of its subsidiary brands. The company’s CEO was faced with the decision to focus attention on expandi...Starting at €8.20
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Children’s Hospital Oakland: End-of-Life Dilemmas
Arthur Daemmrich; Lauren DavisCase IVEY-9B16C007-ELeadership and People ManagementAfter suffering severe complications from a relatively minor surgery at a California children’s hospital in early December 2013, a young teenage girl was declared brain dead. However, to her family, the girl seemed responsive and they refused to accept the hospital’s statement that their daughter was deceased. The hospital arranged visits with social workers and other staff in an attempt to help the family understand that their daughter was dead ...Starting at €8.20
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Wichita County Health Center: Strategic Planning
Arthur DaemmrichCase IVEY-9B16M084-EStrategyIn 2015, the new chief executive officer of Wichita County Health Center (WCHC) was evaluating his organization’s strengths and weaknesses in light of a changing environment for health-care delivery in rural Kansas. WCHC faced three key issues: whether to sign a service agreement with Colorado-based Centura Health; whether to hire additional full-time nursing staff instead of paying high fees to an external staffing company; and identifying oppor...Starting at €8.20