HBSP (USA)
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Storming into the U.S. Market (Spanish version)
Bartlett, Christopher A.; Gordon, Rachel; Lafkas, JohnCase HBS-918S10StrategyThe RoboTech case describes the challenges facing the CEO of a small, Singapore-based industrial robotics company that decides to diversify away from its core industrial robot business by leveraging its expertise into the medical-devices industry. It launches an innovative product (a specialized surgical robot) in an unfamiliar market segment (spinal surgery) and decides to enter the unfamiliar, distant U.S. healthcare market, which is characteri...Starting at €8.20
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RoboTech: Storming into the U.S. Market, Teaching Note
Bartlett, Christopher A.; Lafkas, JohnTeaching Note HBS-918502-ETeaching note for case 918501.Starting at €0.00
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Homestrings, Inc.: Diaspora-Based Financing and the Crowd Funding of Development
Kerr, William R.; Brownell, AlexisCase HBS-814031-EEntrepreneurshipHomestrings is an online investment platform for overseas diasporas to link financially with their home countries. The founder believes crowd-funding can become a pillar for development, but U.S. regulatory hurdles and resources constraints are substantial. The company is considering targeting non-diaspora investors, introducing new products like insurance or banking, and related expansion strategies.Starting at €8.20
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FanMode: Launching a Global Sports Venture
Ghosh, Shikhar; Kerr, William R.; Brownell, AlexisCase HBS-813190-EEntrepreneurshipNeven Murugan is developing FanMode, an app that allows sports fans all over the world to broadcast their reactions in real time into stadiums where their team is playing. It also provides social networking across sports fans. The company is growing, and its founders face the questions of where to locate their headquarters and how to structure their company, and the legal issues surrounding these decisions, including intellectual property regulat...Starting at €8.20
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Entrepreneurial Finance Lab: Scaling an Innovative Start-up Financing Venture
Farre-Mensa, Joan; Kerr, William R.; Brownell, AlexisCase HBS-814073-EEntrepreneurshipEFL provides credit-scoring services in developing countries using psychometric assessment, but the potential loss of a large customer makes them reconsider their scaling narrative.Starting at €8.20
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Homestrings, Inc.: Diaspora-Based Financing and the Crowd Funding of Development, Teaching Note
Kerr, William R.; Rossano, PenelopeTeaching Note HBS-815043-EEntrepreneurshipTeaching note for case 814031.Starting at €0.00
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Home Essentials: Building a Global Service Business with Local Operations
Applegate, Lynda M.; Kerr, William R.; Lane, DavidCase HBS-811078-EEntrepreneurshipChris Exline founded Home Essentials, a furniture rental business targeted toward expatriates, in Singapore but rapidly moved the base of operations to Hong Kong. The company was highly successful in Singapore and Hong Kong and then pursued rapid global expansion. Lacking frameworks for deciding upon countries to enter and services to deliver in each country, Exline used gut instinct. Lacking control systems and information, he failed to identify...Starting at €8.20