IESE (España)
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Mercadona and the Challenge of 2020
Serrano, Alejandro; Girbal, AlbertCase P-1176-EService and Operations ManagementAfter various decades of uninterrupted growth, Mercadona was completing its expansion in Spain and Portugal. Faced with this situation, it was natural in which direction the company strategy should head. Should it continue its expansion process into other countries, such as Italy? If so, what impact would the recent change of model from "integrated suppliers" to "totalers" have on the process?Starting at €8.20
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Tessile Milana, SpA (A)
Chinchilla Albiol, Nuria; San Martín Martin-Pozuelo, ÁlvaroCase DPO-795Leadership and People ManagementAnte un conflicto familiar y una atractiva oferta profesional externa, la directora de ventas de una empresa familiar tiene que decidir si abandona o no la compañía en la que ha trabajado durante varios lustros. Este documento está basado en el caso "Tessuti Dalmine, SpA (A)" (FH-648).Starting at €8.20
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Tessile Milana, SpA (A)
Chinchilla Albiol, Nuria; San Martín Martin-Pozuelo, ÁlvaroCase DPO-795-ELeadership and People ManagementThe sales director of a family firm finds herself involved in a family dispute. On receiving an attractive job offer from another company, she has to decide whether or not to leave the firm he has served for most of his working life. This case is based on the "Tessuti Dalmine, SPA (A)" case (FH-648-E).Starting at €8.20
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Mercadona ante el reto del 2020
Serrano, Alejandro; Girbal, AlbertCase P-1176Service and Operations ManagementTras varias décadas de crecimiento continuado, Mercadona estaba finalizando su expansión por España y Portugal. Ante esta situación, era natural preguntarse en qué dirección encaminar la estrategia de la empresa. ¿Debía continuar su proceso de expansión hacia otros países, como, por ejemplo, Italia? En caso afirmativo, ¿cuál sería el impacto en este proceso del reciente cambio de modelo de proveedores clave, de "interproveedores" a "totalers"?...Starting at €8.20
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Tessile Milana, SpA (B)
Chinchilla Albiol, Nuria; San Martín Martin-Pozuelo, ÁlvaroCase DPO-796Leadership and People ManagementEl caso B recoge el análisis de la situación que hace el director de ventas, y su inmediato plan de acción. Este caso está basado en el caso "Tessuni Dalmine" (FH-649).Starting at €5.74
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Tessile Milana, SpA (B)
Chinchilla Albiol, Nuria; San Martín Martin-Pozuelo, ÁlvaroCase DPO-796-ELeadership and People ManagementPart B describes the sales director's analysis of the situation and his immediate action plan. This document is based on the "Tessuni Dalmine" case (FH-649-E).Starting at €5.74
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Mercadona and the Challenge of 2020 - Teaching Note
Serrano, Alejandro; Girbal, AlbertTeaching Note PT-78-EService and Operations ManagementAfter various decades of uninterrupted growth, Mercadona was completing its expansion in Spain and Portugal. Faced with this situation, it was natural in which direction the company strategy should head. Should it continue its expansion process into other countries, such as Italy? If so, what impact would the recent change of model from "integrated suppliers" to "totalers" have on the process?Starting at €0.00