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Part I: Uber in Sao Paulo
Callander, Steven; Orleans, Amadeus; Cojj, Jeff; Varjao, CarlosCase SGSB-P81C-EEconomicsThis case recounts Uber’s experience in four cities at different points in time. This approach offers a way to examine Uber’s strategy for market entry and evaluate the performance of that strategy in these four cities, as well as elsewhere in the world. The cases included here help frame the discussion on the future of Uber’s expansion, and extract lessons for how a firm can successfully navigate the beyond-market business environment.Starting at €8.20
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Global Climate Coorperation and Conflict: Brazil and the Paris Agreement
Clark, Richard; Gaikwad, Nikhar; Scheve, KennethCase SGSB-P98-EEconomicsIt is March 2019, and Jair Bolsonaro, Brazil’s newly elected president, is deciding what to do about Brazil’s participation in the 2016 Paris Agreement on climate change. Bolsonaro must weigh the economic and political costs and benefits of taking drastic action to curb environmentalism and environmental protections in Brazil. Exiting from the Paris Agreement would provide far greater freedom to reboot Brazil’s economy, which is one of Bolsonaro’...Starting at €8.20
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Shrimp Farming in Ecuador
David W. ConklinCase IVEY-9A97H005-EStrategyThe primary decision maker operated an extensive shrimp farming business in Ecuador. The shrimp value chain consisted of many activities that culminated in the preparation of a wide variety of frozen appetizers and dinners. In order to increase profitability, the company faced the challenges of moving up the value chain. Meanwhile, global consumption of shrimp value-added products was increasing rapidly. Foreign food processors and retailers had ...Starting at €8.20
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Bancolombia: Talent, Culture and Value Creation Management in Mergers
Juanita Cajiao SaenzCase IVEY-9B11C040-ELeadership and People Management, StrategyThe case reviews the main facts related to the merger process of three financial institutions — Bancolombia, Conavi, and Corfinsura — in Colombia in 2005 and 2006. The merger decision emerges from directors and senior executives foreseeing a major upcoming market transformation, including adjustment in industry regulation, improvement in international competence, and consolidation of main players, and their response in order to adapt to the new e...Starting at €8.20
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CFR Pharmaceuticals: Potential Synergies in Africa
Charlene C. LewCase IVEY-9B14C049-ELeadership and People Management, StrategyThe third-generation leader of CFR Pharmaceuticals had been successful in executing a strategy of consolidating pharmaceutical firms across Latin America. As part of the company’s expansion strategy, the CEO explored opportunities to develop multiple sources of growth and expand CFR Pharmaceutical’s footprint in emerging markets; to do this, he found a company in South Africa, Adcock Ingram, to acquire. The combined company would offer CFR produc...Starting at €8.20
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Lisco Acquisition of a Minority Interest of Orion
Richard Howard; Kimberley HowardCase IVEY-9B13N008-EEntrepreneurship, Finance, StrategyA wealth management company in Chile that provided financial advisory services to high net worth individuals and pension funds was at a crossroads. After 15 years in business, the company had become very successful. To increase its value without incurring undue corporate financial risk, the owner, who has invested most of his personal wealth in the company, has the opportunity to make an investment in a similar wealth management company in Colomb...Starting at €8.20
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Sarah James in Mexico: Often Wrong but Never in Doubt
William A. AndrewsCase IVEY-9B09C006-ELeadership and People Management, StrategyA college student, Sarah James, attends a Mexican university (INI) for the summer to develop her language and cross-cultural capabilities. At the end of a successful semester, she e-mails the director of international recruitment for the Mexican UniversitStarting at €8.20
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Gran Tierra Energy Inc. in Brazil
Birgitte Grøgaard; Charlene D. Miller; Vivek ShahCase IVEY-9B14M157-EEntrepreneurship, StrategyThe CEO of Gran Tierra Energy (GTE) had to prepare for an upcoming strategy session with senior executives. GTE’s investments in Peru looked promising, as recent exploration well tests indicated large oil reserves with significant production potential that could transform the company. However, the company’s Brazil operations continued to encounter challenges, such as setbacks in applying new technologies. The CEO had had high hopes when GTE enter...Starting at €8.20
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Mi Tiendecita de Moda: Selling Fashion Through Facebook in Peru
Matthias A. Tietz; Susan Calderón UrbinaCase IVEY-9B15M065-EEntrepreneurship, StrategyA young Peruvian MBA graduate, who previously had worked in international marketing firms, founded an online fashion store and has been selling North American fashion products through Facebook, personal sales events and pop-up stores. The business has been growing profitably with an increasing customer base, overcoming initial supply side issues. Three years after the launch, however, the personal approach to satisfy each customer, a stronghold o...Starting at €8.20
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La Vaca Independiente: Should a Social Enterprise Adopt a For-Profit Business Model
Chris Laszlo; Anya BriggsCase IVEY-9B13C033-EEntrepreneurship, Leadership and People Management, StrategyThis case presents a social enterprise considering whether a for-profit model might be an effective way to scale its impact. Mexico City-based La Vaca Independiente (The Independent Cow) was founded to bring art to underprivileged children. The founder observed that many global problems are caused by humanity’s increasing state of isolation, with individuals disconnected from the planet and from each other. She concluded that most benefit corpora...Starting at €8.20