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- Case
Bajaj RE60: The Branding Challenge of Disruptive Innovation
Collection: Ivey Business School (Canada)Ref.: IVEY-9B16A014-EPublished: May 13, 2016Reviewed: May 13, 2016Format: pdfPages: 17Language: English - Case
Nilgai Foods: Positioning Packaged Coconut Water in India
Collection: Ivey Business School (Canada)Ref.: IVEY-9B19A011-EPublished: Mar 22, 2019Reviewed: Mar 22, 2019Format: pdfPages: 8Language: English - Teaching Note
UNIQLO: Relaunching +J Collection - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-W26672-EPublished: Apr 27, 2022Format: pdfPages: 13Language: English