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Apni Shala: Ensuring Psychosocial Wellbeing during Crisis
Avi Karan; Nilamadhab MohantyCase IVEY-W25492-EEntrepreneurship, MarketingThe social enterprise Apni Shala Foundation (ASF) provided social and emotional learning programs to disadvantaged communities in Mumbai, India. Since its founding in 2013, ASF had engaged with more than 16,000 students. Before February 2020, ASF was directly engaged with more than 4,600 students, 1,000 parents, and more than 500 teachers at 35 government schools and non-profit organizations. However, on March 31, 2020, the COVID-19 pandemic forc...Starting at €8.20
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E-comics: Forecasting Demand
Mala Srivastava; Gaurav ThaparCase IVEY-9B14A028-EEntrepreneurship, Marketing, StrategyAfter spending a few years in the corporate world, in 2012, a young entrepreneur in India decided to start up his own venture developing mobile applications that supported interactive comic content. Called TodTales, the innovative e-comic would incorporate music, interactive games and augmented reality in a comic book format that would encourage young children to read. He had raised the initial seed funding from his own and his partner’s personal...Starting at €8.20