HBSP (USA)
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AKB48: Going Global (A)
Alcacer, Juan; Sasamoto, Kotaro; Chayakul, Tee; Yamazaki, MayukaCase HBS-717445-EStrategyAfter a remarkable success in Japan, the producer of the Japanese female singing group AKB48 evaluates market opportunities overseas for his artistic creation. This case introduces the business model behind the AKB48 concept and allows students to identify what geographic market - China, Indonesia, Taiwan, The Philippines, Thailand or South Korea - is more suitable for AKB48's first move overseas. During the discussion, students also identify the...Starting at €8.20
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The Resource Pathways Framework: Solving the "Build, Borrow, or Buy" Growth Dilemma
Capron, Laurence; Mitchell, WillBook Chapter HBS-9497BC-EKnowledge and CommunicationChapter 1 of "Build, Borrow, or Buy: Solving the Growth Dilemma" lays out a "resource pathways framework" that helps leaders decide whether to build (innovate internally), borrow (enter into contracts, alliances, or joint ventures), or buy (merge or acquire) when they need to obtain new resources for growth. In addition to contrasting two strategies--one successful, one not--used by Compaq and HP, the authors reveal how the framework applies to d...Starting at €8.20