HBSP (USA)
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Facebook's Libra (B): The Privatization of Money
Di Maggio, Marco; Rouen, Ethan; Serafeim, George; Klopfenstein, AmyCase HBS-121055-EAccounting and ControlThis case addresses the events that took place following the conclusion of the case "Facebook's Libra (A): The Privatization of Money?" In October 2019, several months after the conclusion of the A case, multiple members of the Libra Association announcedStarting at €5.74
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Advertising Experiments at RestaurantGrades
Luca, Michael; Dai, Weijia; Kim, HyunjinCase HBS-916038-EMarketingThis exercise provides students with a data set consisting of results from a hypothetical experiment, and asks students to make recommendations based on the data. Through this process, the exercise teaches students to analyze, design, and interpret experiments. The context is an experiment in a hypothetical restaurant review company called RestaurantGrades (RG) whose main source of revenue comes from advertising. Like Yelp and TripAdvisor, RG adv...Starting at €8.20