IESE (España)
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Santander-Serfín: Revitalizing the Payment Systems Business (Portuguese Version, Brazil)
Díez J.; Villanueva, Julian; Nueno, José LuisCase M-1190-PBMarketingIn June 2001, Ramón Tellaeche, director of products and marketing at Banco Santander Serfín in Mexico, was considering the commercial strategy which the means of payments division should follow over the following months in order to achieve its ambitious commercial objectives. Marcial Portela, general manager of Grupo Santander's Americas Division, had set the objective of doubling the credit card market share in a year and a half, and capturing 2...Starting at €8.20
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GdL (Giocattolo di Legno), SpA (Portuguese Version, Brazil)
Grandes Carci, Mª Jesús; Peñalva Acedo, FernandoCase C-742-PBAccounting and ControlThis case presents the situation of a successful, medium-sized company in the toy industry. It illustrates the preparation of basic financial statements: the balance sheet, P&L statement, and cash flow statement. It helps students integrate the three main financial statements and shows them how they can employ them in making financial decisions. It shows a clear relationship between strategy and financial statements. And, finally, it demonstrates...Starting at €8.20
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Fresatrice Bertone Group: Financing in Times of Crisis (Portuguese Version, Brazil)
Martínez Abascal, EduardoCase F-871-PBFinanceThis case deals with an Italian company that produces machine tools (milling machines), an expensive product in a very competitive and cyclical industry. It discusses the Taylor production system, which is extremely complicated and involves mass production. The case presents the effects of the recession on P&L accounts and balance sheets and possible solutions.This case deals with an Italian company that produces machine tools (milling machines),...Starting at €8.20
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Somali, S.A. (Portuguese version, Portugal)
Vallejo, Luis Carlos; Chiner, AlfonsoCase SM-1527-PPLeadership and People ManagementThe case demonstrates the need to implement a professional system for the evaluation and assessment of executive management, both for family members and others, based on objectives and budgeting within the family business. It also highlights the need for tools and formal bodies to serve as a framework for debates regarding, on the one hand, business matters (shareholders' meetings, Board of Directors, Steering Committee) and, on the other, family...Starting at €8.20
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Tessile Milano, SpA (A) (Portuguese Version, Brazil)
Chinchilla, Nuria; San Martín, ÁlvaroCase DPO-432-PBLeadership and People ManagementThe sales director of a family firm finds himself involved in a family dispute. On receiving an attractive job offer from another company, he has to decide whether or not to leave the firm he has served for most of his working life. This case is based on the "Tessuti Dalmine, SPA (A)" case (FH-648-E).Starting at €8.20
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Carlo de Benedetti's Letter (A) (Portuguese Version, Brazil)
Montesó, J. M.; Pin Arboledas, José RamónCase TD-95-PBBusiness Ethics and Corporate Social ResponsibilityCarlo de Benedetti is under pressure from the Italian court, which accuses him of paying commissions to political parties to obtain contracts in the Italian public sector. The operation "clean hands" tightens the net. On his desk he had the letter in which he explained the reasons for his actions. What to do with it?Starting at €8.20
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Tessile Milano, SpA (B) (Portuguese Version, Brazil)
Chinchilla, Nuria; San Martín, ÁlvaroCase DPO-433-PBLeadership and People ManagementPart B describes the sales director's analysis of the situation and his immediate action plan. This document is based on the "Tessuni Dalmine" case (FH-649-E).Starting at €5.74
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Fresatrice Bertone Group: Financing in Times of Crisis (Portuguese version, Portugal)
Martínez Abascal, EduardoCase F-871-PPFinanceThis case deals with an Italian company that produces machine tools (milling machines), an expensive product in a very competitive and cyclical industry. It discusses the Taylor production system, which is extremely complicated and involves mass production. The case presents the effects of the recession on P&L accounts and balance sheets and possible solutions.This case deals with an Italian company that produces machine tools (milling machines),...Starting at €8.20