HBSP (USA)
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Green Mountain Coffee Roasters, Inc.
Marquis, Christopher; Yang, ZoeCase HBS-414065-EStrategyA company with a strong commitment toward corporate social responsibility since its founding days, Green Mountain faced an ethical decision point in 2007 as new information from the field uncovered a chronic dire problem facing coffee communities-seasonal starvation. Company leaders are driven to re-assess their social impact and address this widespread problem while aligning their efforts with their broader, rapidly expanding business of selling...Starting at €8.20
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Tequila Patr n
Deshpande, Rohit; Castellanos Rodriguez, Carlos; Cacho-Elizondo, Silvia; Rullan, Samantha; Miguel, FernandaCase HBS-517108-EMarketingTequila Patr n was one of the most successful tequila marketers in the United States. Patr n needed to grow and in Mexico, the second largest market for tequila, the brand was perceived as American. What portfolio and branding strategy would best serve Patr n to conquer the Mexican market? Furthermore, what would expanding in Mexico imply for the company's marketing operations?Starting at €8.20
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Banorte M vil: Data-Driven Mobile Growth
Israeli, Ayelet; Larangeira, Carla; Cal, MarianaCase HBS-520068-EMarketingIn mid-2019, Carlos Hank, was deliberating over the results for Banorte M vil - the mobile application for Banorte, Mexico's most profitable and second-largest financial institution. Hank, who had been appointed as Banorte s Chairman of the Board in January 2015, had overseen Banorte's transformation (and multi-million-dollar investment) from a product and client volume-focused bank into a customer-centric, technology and data-driven organizati...Starting at €8.20
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Mexico's Energy Reform
Vietor, Richard H.K.; Sheldahl-Thomason, HavilandCase HBS-717027-EEconomicsEnergy - both petroleum and electricity - had been terribly managed for decades in Mexico. The two national monopolies - PEMEX and CFE - were inefficient, overstaffed, corrupt, rife with subsidies, and losing money. Finally, in 2012, President Enrique Pena Nieto announced his intent to drastically reform both. Over the next two years, the Mexican constitution was amended, and a dozen implementing laws were passed, to break up the CFE, reorgani...Starting at €8.20
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Mexico: "A Mosaic of Different Realities"
Vietor, Richard H.K.; Sheldahl-Thomason, HavilandCase HBS-717051-EEconomicsA day after his inauguration as President of Mexico in 2012, Enrique Pe a Nieto announced a Pact for Mexico - a slate of institutional reforms for education, energy, fiscal policy, telecommunications, banking and antitrust. These initiatives, enacted over the next several years, were designed to alleviate a host of historic problems that had held back Mexico's economic development. By 2017, although the President's popularity was at an all-time ...Starting at €8.20
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Staging Two-sided Platforms
Eisenmann, Thomas R.; Hagiu, AndreiCase HBS-808004-EStrategyFirms that aspire to develop two-sided platforms face a formidable challenge. Prospective users on each side will not invest in the platform until they are confident there will be enough users on the other side. Traditional strategies for dealing with this dilemma--subsidizing users or securing their exclusive affiliation--are costly and risky. Describes less costly staged strategies for building two-sided platforms. With the "vendor to two-sided...Starting at €8.20
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Grupo Beta San Miguel
Bell, David E.; Kindred, NatalieCase HBS-514005-EEconomicsIn November 2013, Dr. Jose Pinto, head of Grupo Beta San Miguel (BSM), Mexico's largest private sugar producer, is weighing the future prospects of the Mexican sugar industry as he considers whether BSM should bid on one of the state-owned sugar mills slated for auction. His decision will be informed by dynamics in the North American sugar market-NAFTA affords Mexico unique duty-free access to the U.S.-as well as the world sugar market and other ...Starting at €8.20
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Gentera: Beyond Microcredit
Lal, Rajiv; Mazzanti, LisaCase HBS-515017-EMarketingGentera, whose largest subsidiary is Compartamos Banco, has been a fantastically successful endeavor since it started in the 1990s. But in 2014, Gentera faces challenges in expanding beyond group-lending and micro-credit into microfinance and beyond in order to fulfill its mission of financial inclusion.Starting at €8.20
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Can Mexico Make Democracy Work
Trumbull, Gunnar; Schlefer, JonathanCase HBS-714049-EEconomicsEnrique Pe a Nieto, the presidential candidate of the old Mexican ruling party elected in 2012, passed the most fundamental reforms in at least two decades. They included allowing private competition in the energy sector, including with the state-owned oil company, Pemex; strengthening competition in the telecoms industry; promoting private-bank and public development-bank lending. Also, political reforms allowed re-election (formerly prohibited...Starting at €8.20
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Walmart around the World
Alcacer, Juan; Agrawal, Abhishek; Vaish, HarshitCase HBS-714431-EStrategyAfter reaching the limits of its successful expansion in the United States in the early 1990s, Walmart sought growth opportunities in markets abroad. This case describes Walmart's attempts to replicate its successful U.S. business model in Mexico, Canada, Brazil, Argentina, Central America, China, South Korea, Japan, Germany, the U.K., and Africa. Students reflect on the mixed results of these ventures and identify elements in the company's locat...Starting at €8.20